Skip to content
Pause slideshow
Play slideshow
OUT NOW: Limited Edition Holiday Ornament
Out Now ♡ Dream Crème In Toasted Sugar
Out Now ♡ Aura Mist In Mochi Milk
Free US standard shipping on orders $150+
Download Our App
Search
Log in
0
Wishlist
Cart
New
Best Sellers
Hair Care
Clips
Accessories
Brushes + Tools
The Holiday Shop
Search
Shop by Category
Styling
Treatments
Hair + Body Mists
Towels
Gift Sets & Bundles
All Hair Care
Featured
NEW Aura Hair + Body Mist
NEW Dream Crème™ Hair Mask
Angelstick®
Angel Hold™
Heavenly Hair Milk™
Halo Oil
Build Your Own Bundle
New DedCool x Emi Jay: Aura Mist in Mochi Milk
Introducing Dream Créme Hair Mask
Shop by Category
Claw Clips
Makeup Clips
Custom Clips
Mini Clips
Flower Clips
All Clips
Featured
NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
Big Effing Clips®
Sweetheart Clips
Lil Effing Clips
Popstar Clips
Build Your Own Bundle
New: Big Effing Clips
New Dream Crème Hair Mask
Shop by Category
Claw Clips
Makeup Clips
Headbands
Hair Pins
Bows & Barrettes
Scrunchies
Ponytail Holders
Pouches & Cases
Gift Sets & Bundles
All Accessories
Featured
NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
Build Your Routine
Custom
New Arrivals: Toasted Sugar
Good gifts come in EJ boxes
Shop by Category
Brushes
Combs
Towels
Custom
Gift Sets & Bundles
All Brushes + Tools
Featured
NEW Toasted Sugar
Build Your Routine
New Toasted Sugar Brushes
Allure Best of Beauty Winner 2026
Gifts by Price
Under $30
Under $50
Under $150
The Holiday Shop
Shop by Category
Gift Sets & Bundles
Exclusives
Gift Cards
Custom
Shop All Gifts
Gifts For
The Homebody
The Martini Lover
The Classic Lady
The Jetsetter
Exclusive: Limited Edition 2026 Emi Jay Ornament
Site navigation
Close navigation
Cart
Search
New
Best Sellers
Hair Care
Shop by Category
Styling
Treatments
Hair + Body Mists
Towels
Gift Sets & Bundles
All Hair Care
Featured
NEW Aura Hair + Body Mist
NEW Dream Crème™ Hair Mask
Angelstick®
Angel Hold™
Heavenly Hair Milk™
Halo Oil
Build Your Own Bundle
New DedCool x Emi Jay: Aura Mist in Mochi Milk
Introducing Dream Créme Hair Mask
Clips
Shop by Category
Claw Clips
Makeup Clips
Custom Clips
Mini Clips
Flower Clips
All Clips
Featured
NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
Big Effing Clips®
Sweetheart Clips
Lil Effing Clips
Popstar Clips
Build Your Own Bundle
New: Big Effing Clips
New Dream Crème Hair Mask
Accessories
Shop by Category
Claw Clips
Makeup Clips
Headbands
Hair Pins
Bows & Barrettes
Scrunchies
Ponytail Holders
Pouches & Cases
Gift Sets & Bundles
All Accessories
Featured
NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
Build Your Routine
Custom
New Arrivals: Toasted Sugar
Good gifts come in EJ boxes
Brushes + Tools
Shop by Category
Brushes
Combs
Towels
Custom
Gift Sets & Bundles
All Brushes + Tools
Featured
NEW Toasted Sugar
Build Your Routine
New Toasted Sugar Brushes
Allure Best of Beauty Winner 2026
The Holiday Shop
Gifts by Price
Under $30
Under $50
Under $150
The Holiday Shop
Shop by Category
Gift Sets & Bundles
Exclusives
Gift Cards
Custom
Shop All Gifts
Gifts For
The Homebody
The Martini Lover
The Classic Lady
The Jetsetter
Exclusive: Limited Edition 2026 Emi Jay Ornament
Give the gift of good hair
0
Wishlist
Log in
Introducing Dream Créme Hair Mask
New Arrivals: Toasted Sugar
Gifts For The Homebody
For the girl who makes time for herself - and turns every hair routine into a ritual.
Sort
Featured
Most relevant
Best selling
Alphabetically, A-Z
Alphabetically, Z-A
Price, low to high
Price, high to low
New + Limited Edition
The Homebody Bundle
Regular price
$126
Sale price
$102
New + Limited Edition
Exclusive
Limited Edition 2026 Emi Jay Ornament
$68
New + Limited Edition
Dream Crème Hydrating Hair Mask in Toasted Sugar™
$48
Sold Out Last Year!
Sweet and Sleek Styling Gift Set in Pink Sugar
Regular price
$86
Sale price
$64
Mochi Lace EJ Gift Card
from $25
New + Limited Edition
Cozy Pouch in Cookie Crumbs Knit
$38
Award Winner
Best Seller
Big Effing Clip in Tortoise
$36
Sold Out Last Year!
Aura Hair + Body Mist™ in Toasted Sugar
$24
New + Limited Edition
Heavenly Hair Towel in Toasted Sugar
$38
New + Limited Edition
Infinity Headband in Oat Latte Knit
$18
New + Limited Edition
On The Way Vanity Case in Toasted Sugar
$70
Award Winner
Heavenly Hair Milk™
$40
New + Limited Edition
Cozy Scrunchie in Cookie Crumbs Knit
$16
New + Limited Edition
Sweetheart Clip in Vanilla Chai
$36
New + Limited Edition
Exclusive
Bedtime Angel Socks
$18
Exclusive
Custom Paddle Brush
$140
Award Winner
Angel Hold™ Styling Cream
$34
New + Limited Edition
Bamboo Paddle Brush in Toasted Sugar
$54
Bow Barrette in Fireside
$22
Save 16%
Exclusive
The Toasted Sugar™ Bundle
Regular price
$72
Sale price
$60
New + Limited Edition
Sweet Dreams Eye Mask in Heather Cloud Knit
$44
Hair Pin in Tortoise
$24
New + Limited Edition
Heavenly Blowout Gift Set
Regular price
$94
Sale price
$74
Award Winner
Flat Brush in Tortoise
$52
Aura Hair + Body Mist™ in Angel Wings
$24
Sold Out Last Year!
Big Effing Clip in S’more Love
$38
Sold Out Last Year!
Sweetheart Clip in Toasted Teddy
$36
New + Limited Edition
Aura Hair + Body Mist™ in Mochi Milk
$24
Best Seller
Lil Effing Clip in Tortoise
$30
Award Winner
Dream Crème™
$44
Best Seller
Sweetheart Clip in Cocoa Chantilly Angel Food
$36
Petite Clip in Toasted
$22
Recently viewed
"Close (esc)"