SIMPLIFY YOUR ROUTINE
Here to make getting ready dreamy and easy. Formulated to provide a smooth and flawless finish, pair our Angelstick smoothing balm with The Big Effing Clip for a match made in hair heaven.
FOR THE PONYTAIL PRINCESS
Achieve heavenly hair, anywhere. Designed for girls on the go, explore signature styling products, brushes and accessories to toss on your bag for effortless touch-ups on the move.
HEAVENLY HAIR IS BACK
The wait is over, Angelstick is available for pre-order. Fragrance-free and unscented, Angelstick is formulated with clean, mane-nourishing ingredients. This holy grail essential glides over strands to sleek and smooth flyaways.
Shop by category
BOWS AND BABY BLUES
Discover our latest collection, filled with bows thoughtfully designed to dance delicately across your hair.
FRESH DETAILS
Slip into a dreamy world of pearls and pastels filled with new go-to getting ready essentials. Designed with simplicity in mind, your guide to a heavenly routine starts here.
A brand founded on bold femininity, supported by high-quality products. Both effective and effortless, Emi Jay takes a rare approach to hair and beauty, offering reliable products and a strong community.
Follow us @emijayinc