All Exclusives

explore exclusives and limited edition items for yourself or someone you love.

New + Limited Edition Exclusive
Limited Edition 2026 Emi Jay Ornament
assorted emi jay hair care and accessories with ornament
Limited Edition 2026 Emi Jay Ornament
859 kr
Award Winner Back in stock
Mini Angelstick + Keychain Duo front and back
mini angelstick keychain on purse
Limited Edition Mini Angelstick + Keychain Duo
354 kr
More Colors Available
The Slickback Bundle in Pink Sugar
Model holding Angel Hold and Angelstick while brushing hair with Mini Boar Brush in Pink Sugar
The Slick Back Bundle
1 212 kr
New + Limited Edition
The Homebody Bundle
group photo of The Homebody Bundle
The Homebody Bundle
1 288 kr

20% Off the Big Effing Bundle

Pair one full-size hair styling item + one Big Effing Clip. No code. Ends 11/9.

Shop Big Effing Clips
New + Limited Edition Exclusive
Sweet Dreams Silk Scrunchie in Mint Mochi Sky
model holding aura hair + body mist while wearing Sweet Dreams Silk Scrunchie in Mint Mochi Sky on wrist
Sweet Dreams Silk Scrunchie in Mint Mochi Sky
404 kr
New + Limited Edition Exclusive
Bedtime Angel Socks
model wearing Bedtime Angel Socks
Bedtime Angel Socks
228 kr
New + Limited Edition
Sweet Dreams Eye Mask in Heather Cloud Knit
olivia jade wearing Sweet Dreams Eye Mask in Heather Cloud Knit
Sweet Dreams Eye Mask in Heather Cloud Knit
556 kr
New + Limited Edition
Sweet Dreams Eye Mask in Dream Cloud Knit
Sweet Dreams Eye Mask in Dream Cloud Knit with assorted hair care, playing cards, hot cocoa, and Emi Jay cookie
Sweet Dreams Eye Mask in Dream Cloud Knit
556 kr
New + Limited Edition
The Jetsetter Bundle
group photo of The Jetsetter Bundle
The Jetsetter Bundle
1 288 kr
New + Limited Edition Exclusive
Dream Crème Toasted Sugar Card Deck
Dream Crème Toasted Sugar Card Deck on gingham fabric
Dream Crème Toasted Sugar Playing Cards
303 kr
Limited Edition Exclusive
Aura Hair + Body Mist™ Keychain
closeup of charms
Aura Hair + Body Mist™ Keychain
354 kr
Shop The Ornament
Heavenly Hair Towel in Milk
model wearing Heavenly Hair Towel in Milk sitting on side of bathtub while holding dream creme
Heavenly Hair Towel in Milk
480 kr
Heavenly Hair Towel in Lychee Baby
model using Heavenly Hair Towel in Lychee Baby
Heavenly Hair Towel in Lychee Baby
480 kr
Exclusive
Limited Edition Angel Phone Grip
model standing in front of pink curtain holding phone with Limited Edition Angel Phone Grip
Limited Edition Angel Phone Grip
177 kr
Back In Stock
Sugar Muffs in Winter Dream
model turning head while wearing Sugar Muffs in Winter Dream
Sugar Muffs in Winter Dream
606 kr
Back In Stock
Sugar Muffs in Black Diamond
model sitting while wearing Sugar Muffs in Black Diamond
Sugar Muffs in Black Diamond
606 kr
Back In Stock
Sugar Muffs in Red Currant
closeup of model wearing Sugar Muffs in Red Currant
Sugar Muffs in Red Currant
606 kr
Exclusive
Emi Jay Heart Tube Key
Emi Jay Heart Tube Key with Dream Creme
Emi Jay Heart Tube Key
38 kr
New + Limited Edition Exclusive
Holiday 2026 Sticker Pack
Holiday 2026 Sticker Pack
76 kr
Heavenly Hair Towel in Buttercup rolled
elsa hosk adjusting Heavenly Hair Towel in Buttercup
Heavenly Hair Towel in Buttercup
480 kr
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Head Scarf in Citrine
model sitting and covering face while wearing head scarf
Head Scarf in Citrine
278 kr

More Favorites, More Value

Special holiday sets designed to give you more of what you love, for less.

Shop Gift Sets
Limited Edition Back in stock
Angel Hold Plushie Sticker
Angel Hold Plushie Sticker on phone with angel hold styling cream, sweetheart clip, and pastry on table
Angel Hold Plushie Sticker
51 kr
Eyelet Pouch in Citrine
model standing in front of door with big effing clip in her hair holding Eyelet Pouch in Citrine
Eyelet Pouch in Citrine
480 kr
Eyelet Pouch in Blanc Daisy
model taking aura mist in lychee baby out of Eyelet Pouch in Blanc Daisy
Eyelet Pouch in Blanc Daisy
480 kr
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