NOUVEAUTÉS

discover our newest hair essentials: effortless, dreamy, and quality products thoughtfully made to make your days a little brighter.

All Colors
Limited Edition
Angelstick® and Mini Boar Bristle Brush in Pink Sugar Sweet and Sleek Styling Kit
Multiple Sweet and Sleek styling sets with gold ribbon and bow.
Sweet and Sleek Styling Kit
€67,95
Limited Edition
Angel Hair Kit with Angelstick, Mini Boar Brush, and Big Effing Clip
angelstick, big effing clip, and mini boar brush on gold background
Angel Hair Kit
€116,95
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Bamboo Paddle Brush in Nightcap
model brushing hair with Bamboo Paddle Brush in Nightcap
Bamboo Paddle Brush in Nightcap
€57,95
New Arrival
Flat Brush in Nightcap
model brushing hair with Flat Brush in Nightcap
Flat Brush in Nightcap
€55,95
New Arrival
Mini Boar Bristle Brush in Nightcap
model in polka dot dress brushing hair with Mini Boar Bristle Brush in Nightcap
Mini Boar Bristle Brush in Nightcap
€50,95
New Arrival
Styling Brush in Nightcap
model brushing hair with Styling Brush in Nightcap
Styling Brush in Nightcap
€30,95
New Arrival
Iconic Velvet Bow Barrette Hair Clip in Cabernet
model wearing Iconic Velvet Bow Barrette in Cabernet in hair
Iconic Velvet Bow Barrette in Cabernet
€23,95
New Arrival
Ponytail Barrette in Midnight Magic
model wearing Ponytail Barrette in Midnight Magic
Ponytail Barrette in Midnight Magic
€30,95
New Arrival
Ponytail Barrette in Mulled Magic
models wearing emi jay hair accessories while eating a sundae and sitting on couch
Ponytail Barrette in Mulled Magic
€30,95
New Arrival
Lil Effing Clip in Nightcap
model wearing Lil Effing Clip in Nightcap in hair
Lil Effing Clip in Nightcap
€31,95
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Big Effing Clip Hair Claw in Noir Polka Dot
models sitting on couch with drinks and eating a sundae while wearing emi jay hair accessories
Big Effing Clip in Noir Polka Dot
€38,95
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Big Effing Clip Hair Claw in Blanc Polka Dot
models wearing hair clips while sitting on couch eating burgers with fries and drinks
Big Effing Clip in Blanc Polka Dot
€38,95
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New Arrival
Sweetheart Clip in Dinner Party
assorted nightcap hair accessories with aura hair + body mist
Sweetheart Clip in Dinner Party
€38,95
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Big Effing Clip in Afterglow
models on bed laughing with champagne while wearing hair clips next to silver tray
Big Effing Clip in Afterglow
€38,95
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Big Effing Clip in Nightcap
model wearing big effing clip in nightcap while sitting on couch with espresso martini
Big Effing Clip in Nightcap
€38,95
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New Arrival
Petite Clip in Nightcap
model wearing petite clip in nightcap
Petite Clip in Nightcap
€23,95
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New Arrival
Hair Pin in After Party
model wearing Iconic Velvet Bow Barrette in Cabernet in hair
Hair Pin in After Party
€25,95
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New Arrival
Popstar Clips Creaseless Hair Clips in Group Chat
model wearing Popstar Clips in Group Chat in hair
Popstar Clips in Group Chat
€36,95
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Best Selle
Sweetheart Hair Claw Clip in Toasted Teddy
Model wearing Sweetheart Clip in Toasted Teddy in hair.
Sweetheart Clip in Toasted Teddy
€38,95
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Big Effing Clip Hair Claw in S’more Love
Big Effing Clip in S’more Love
Big Effing Clip in S’more Love
€40,95
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Best Seller
Sweetheart Hair Claw Clip in Cocoa Cashmere
Model wearing Sweetheart Clip in Cocoa Cashmere in hair.
Sweetheart Clip in Cocoa Cashmere
€38,95
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Big Effing Clip Hair Claw in Toasted Sugar
Model wearing headband and Big Effing Clip in Toasted Sugar in hair.
Big Effing Clip in Toasted Sugar
€40,95
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Barrette Set in Bear Hug
Model sitting in car with arms crossed wearing Barrette Set in Bear Hug in hair.
Barrette Set in Bear Hug
€38,95
Popstar Clips in Hazelnut Hug
Close-up of model wearing Popstar Clips in Hazelnut Hug in hair while applying lip liner.
Popstar Clips in Hazelnut Hug
€36,95
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Sweetheart Hair Claw Clip in Cozy Cabin
Closeup view of model wearing Sweetheart Clip in Cozy Cabin in hair.
Sweetheart Clip in Cozy Cabin
€38,95
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Big Effing Clip Hair Claw in Fireside
Big Effing Clip in Fireside
Big Effing Clip in Fireside
€38,95
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Best Seller
Sweetheart Hair Claw Clip in Vanilla Chai
Model wearing Sweetheart Clip in Vanilla Chai in hair.
Sweetheart Clip in Vanilla Chai
€38,95
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Popstar Clips in Amber Glow
Emi Jay hair care, pouch, and accessories on table with coffee cup.
Popstar Clips in Amber Glow
€36,95
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Hair Pin in Tortoise Bow
Close-up of model wearing Hair Pin in Tortoise Bow.
Hair Pin in Tortoise Bow
€25,95
Hair Pin in Tortoise
Close-up of model wearing Hair Pin in Tortoise in hair.
Hair Pin in Tortoise
€25,95
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Iconic Velvet Bow Barrette Hair Clip in Mocha Mousse
Closeup of model wearing Iconic Velvet Bow Barrette in Mocha in hair.
Iconic Velvet Bow Barrette in Mocha Mousse
€23,95
Starlet Headband in Curved Amber front and side view
Model wearing Starlet Headband in Curved Amber in hair.
Starlet Headband in Curved Amber
€25,95
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Starlet Headband in Scalloped Amber front and side view
Model wearing Starlet Headband in Scalloped Amber in hair.
Starlet Headband in Scalloped Amber
€40,95
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Bow Barrette Hair Clip in Fireside
Model sitting in car wearing bow barrette in fireside.
Bow Barrette in Fireside
€23,95
Bow barrette hair clip in Toasted Sugar
Model wearing Bow Barrette in Toasted Sugar in hair.
Bow Barrette in Toasted Sugar
€23,95
Sugar Muffs faux fur earmuffs in Après Ski
Closeup of model wearing Sugar Muffs in Après Ski.
Sugar Muffs in Après Ski
€50,95
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Sugar Muffs faux fur earmuffs in Espresso Martini
Model wearing Sugar Muffs in Espresso Martini.
Sugar Muffs in Espresso Martini
€50,95
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Hair Pin in Gold Tiara
Model wearing Hair Pin in Gold Tiara in hair.
Hair Pin in Gold Tiara
€25,95
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Hair Pin in Tiara
Closeup of model wearing Hair Pin in Tiara in hair.
Hair Pin in Tiara
€25,95
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Bamboo Paddle Brush in Toasted Sugar
Model using Bamboo Paddle Brush in Toasted Sugar in hair.
Bamboo Paddle Brush in Toasted Sugar
€57,95
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Limited Edition
Mini Bamboo Brush in Toasted Sugar
model wearing popstar clips, emi jay robe, and sweetheart clip brushing hair with Mini Bamboo Paddle Brush in Toasted Sugar
Mini Bamboo Paddle Brush in Toasted Sugar
€44,95
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Bristle view of Mini Boar Bristle Brush in Toasted Sugar.
Model applying angelstick to hair while using Mini Boar Bristle Brush in Toasted Sugar.
Mini Boar Bristle Brush in Toasted Sugar
€50,95
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Infinity Headband in Mocha Mousse
Model wearing Infinity Headband in Mousse while holding teddy bear.
Infinity Headband in Mocha Mousse
€19,95
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heavenly hair milk
3-in-1 styling serum provides heat protection up to 450 degrees Fahrenheit decreases drying time for frizz free hair seamlessly detangles or the perfect air dry or blow dry
Heavenly Hair Milk™
€42,95
Best Seller
Luna Clip in Cherry on Top
model holding playing cards while wearing Luna Clip in Cherry on Top in hair
Luna Clip in Cherry on Top
€40,95
Ponytail Barrette in Tortoise Cherry
model wearing Ponytail Barrette in Tortoise Cherry in hair
Ponytail Barrette in Tortoise Cherry
€30,95
Hair Pin in Pink Sugar
Hair Pin in Pink Sugar
€25,95
Hair Pin in Noir
assorted hair care and accessories with a purse and sunglasses on stone steps
Hair Pin in Noir
€25,95
Hair Pin in Cherry Kiss
assorted emi jay hair clips and accessories
Hair Pin in Cherry Kiss
€25,95
Hair Pin in Buttercream
assorted sweet as pie hair accessories
Hair Pin in Buttercream
€25,95
Ponytail Barrette in Blue Cherry Picnic
model wearing Ponytail Barrette in Blue Cherry Picnic in hair
Ponytail Barrette in Blue Cherry Picnic
€30,95
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Big Effing Clip in Lemon Sugar
assorted emi jay hair accessories
Big Effing Clip in Lemon Sugar
€38,95
Sweetheart Clip in Pink Limonata
assorted emi jay hair care and accessories
Sweetheart Clip in Pink Limonata
€38,95
Popstar Clips in Strawberry Granita
closeup of model wearing assorted heavenly hair milk popstar clips in hair
Popstar Clips in Strawberry Granita
€36,95
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Sweetheart Clip in Daisy Blue Picnic
elsa hosk wearing Sweetheart Clip in Daisy Blue Picnic in hair while touching fruit in tree
Sweetheart Clip in Daisy Blue Picnic
€38,95
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Popstar Creaseless Makeup Hair Clips in Italian Ice
closeup of elsa hosk wearing Popstar Creaseless Makeup Hair Clips in Italian Ice and Panna Cotta
Popstar Clips in Italian Ice
€36,95
Popstar Creaseless Makeup Hair Clips in Panna Cotta
closeup of elsa hosk wearing Popstar Creaseless Makeup Hair Clips in Italian Ice and Panna Cotta
Popstar Clips in Panna Cotta
€36,95
Starlet Headband in Amaretto Cabana front and side view
model wearing Starlet Headband in Amaretto Cabana
Starlet Headband in Amaretto Cabana
€36,95
Starlet Headband in Grey Cabana front and side views
model wearing Starlet Headband in Grey Cabana
Starlet Headband in Grey Cabana
€36,95
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Bamboo Paddle Brush in Lemon Sugar
elsa hosk brushing hair with Bamboo Paddle Brush in Lemon Sugar
Bamboo Paddle Brush in Lemon Sugar
€57,95
Popstar Creaseless Hair Clips in Pink Aura
Popstar Clips in Pink Aura sinkside next to brushes and hair accessories
Popstar Clips in Pink Aura
€36,95
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Popstar Clips in Dove Wing
model wearing Popstar Clips in Dove Wing in hair
Popstar Clips in Dove Wing
€36,95
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Big Effing Clip in Pink Chantilly
model washing face in sink while wearing Big Effing Clip in Pink Chantilly
Big Effing Clip in Pink Chantilly
€38,95
Petite Clip in Pink Chantilly
Petite Clip in Pink Chantilly with assorted hair accessories
Petite Clip in Pink Chantilly
€23,95
Wide Starlet Headband in Pink Chantilly front and side view
model laying in bed reading book while wearing Wide Starlet Headband in Pink Chantilly
Starlet Headband in Pink Chantilly
€36,95
Flat Brush in Pink Chantilly
Flat Brush and Styling Brush in Pink Chantilly with assorted hair care and accessories
Flat Brush in Pink Chantilly
€55,95
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Styling Brush in Pink Chantilly
Styling Brush in Pink Chantilly with assorted hair accessories
Styling Brush in Pink Chantilly
€30,95
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Halo Hair Oil
close-up image of dropper with halo hair oil bottle
Halo Hair Oil
€40,95
Iconic Velvet Bow Barrette in Baby Mauve
Iconic Velvet Bow Barrette in Baby Mauve, darling scrunchie in rosewood, angelstick, mini boar brush in pink sugar, halo hair oil, big effing clip, and sweetheart clips
Iconic Velvet Bow Barrette in Baby Mauve
€23,95
Iconic Velvet Bow Barrette in Noir
closeup of model wearing Bow Barrette in Iconic Velvet in hair
Iconic Velvet Bow Barrette in Noir
€23,95
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Big Effing Clip in Baby Mauve
model looking away from drink with hand on chin while sitting at table with Big Effing Clip in Baby Mauve in hair
Big Effing Clip in Baby Mauve
€38,95
Sweet Dreams Silk Scrunchie in Baby Mauve
Sweet Dreams Silk Scrunchie in Baby Mauve
€33,95
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Dream Crème™
Dream Crème topless
Dream Crème™
€46,95
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Big Effing Clip in Hazelnut
model wearing Big Effing Clip in Hazelnut with her arms up
Big Effing Clip in Hazelnut
€38,95
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Big Effing Clip in Doe
Big Effing Clips in Hazelnut + Doe
Big Effing Clip in Doe
€38,95
Petite Clip in Chantilly
petite clip in chantilly front
Petite Clip in Chantilly
€23,95
Ponytail Barrette in Chantilly
model wearing Ponytail Barrette in Chantilly
Ponytail Barrette in Chantilly
€30,95
Ponytail Barrette in Chantilly Bloom
model wearing Ponytail Barrette in Chantilly Bloom in hair
Ponytail Barrette in Chantilly Bloom
€33,95
Popstar Clips in Vanilla Bean
model wearing iPopstar Clips in Coco Crepe and vanilly bean in hair while looking in mirror
Popstar Clips in Vanilla Bean
€36,95
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Bamboo Paddle Brush in Chantilly
Bamboo Paddle Brush in Chantilly with Heartbreaker and Sweetheart Clip
Bamboo Paddle Brush in Chantilly
€57,95
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