Meet Angel Hold Styling Cream

Your new hair styling hero for soft, buildable, flexible control. Smooth and sculpt with no crunch, for a hold that keeps up with you all day long.

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Your Backstage Pass To Smooth Hair

Angel Hold Styling Cream is here to give you hair that moves with you - polished, strong, and angelic.

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Our Angel Hold Camera Roll

Made for muses and moments - Angel Hold Styling Cream gives effortless polish that feels both ethereal and powerful.

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model wearing popstar clips in hair sitting in front of racks of clothes by pink curtains

Inspired By

“Angel Hold was born as our best-selling Angelstick’s stay-at-home sister: creamy, soft, and made for effortless hair styling with a flexible, lived-in hold. Created for quick routines and full days ahead, it’s formulated for hair that keeps up with you—wherever your day may take you. Made with nourishing ingredients like vitamin B and brassica oil to smooth + define.”

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About us

A brand founded on bold femininity, supported by high-quality products. Both effective and effortless, Emi Jay takes a rare approach to hair and beauty, offering reliable products and a strong community.

Follow us @emijayinc