New Arrivals

discover our newest hair essentials: effortless, effective, and quality products thoughtfully created to make your routines quicker and days brighter.

Color: Prints
Lil Effing Clip in Nightcap
model wearing Lil Effing Clip in Nightcap in hair
Lil Effing Clip in Nightcap
¥214
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Big Effing Clip Hair Claw in Noir Polka Dot
models sitting on couch with drinks and eating a sundae while wearing emi jay hair accessories
Big Effing Clip in Noir Polka Dot
¥257
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Big Effing Clip Hair Claw in Blanc Polka Dot
models wearing hair clips while sitting on couch eating burgers with fries and drinks
Big Effing Clip in Blanc Polka Dot
¥257
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Big Effing Clip in Nightcap
model wearing big effing clip in nightcap while sitting on couch with espresso martini
Big Effing Clip in Nightcap
¥257
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Petite Clip in Nightcap
model wearing petite clip in nightcap
Petite Clip in Nightcap
¥157
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Bamboo Paddle Brush in Nightcap
model brushing hair with Bamboo Paddle Brush in Nightcap
Bamboo Paddle Brush in Nightcap
¥385
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Barrette Set in Bear Hug
Model sitting in car with arms crossed wearing Barrette Set in Bear Hug in hair.
Barrette Set in Bear Hug
¥257
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Bow Barrette Hair Clip in Fireside
Model sitting in car wearing bow barrette in fireside.
Bow Barrette in Fireside
¥157
Sweetheart Hair Claw Clip in Cozy Cabin
Closeup view of model wearing Sweetheart Clip in Cozy Cabin in hair.
Sweetheart Clip in Cozy Cabin
¥257
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Big Effing Clip Hair Claw in Fireside
Big Effing Clip in Fireside
Big Effing Clip in Fireside
¥257
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Popstar Clips in Amber Glow
Emi Jay hair care, pouch, and accessories on table with coffee cup.
Popstar Clips in Amber Glow
¥242
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Hair Pin in Tortoise Bow
Close-up of model wearing Hair Pin in Tortoise Bow.
Hair Pin in Tortoise Bow
¥171
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Hair Pin in Tortoise
Close-up of model wearing Hair Pin in Tortoise in hair.
Hair Pin in Tortoise
¥171
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Starlet Headband in Curved Amber front and side view
Model wearing Starlet Headband in Curved Amber in hair.
Starlet Headband in Curved Amber
¥171
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Starlet Headband in Scalloped Amber front and side view
Model wearing Starlet Headband in Scalloped Amber in hair.
Starlet Headband in Scalloped Amber
¥271
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Sugar Muffs faux fur earmuffs in Après Ski
Closeup of model wearing Sugar Muffs in Après Ski.
Sugar Muffs in Après Ski
¥342
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Bamboo Paddle Brush in Toasted Sugar
Model using Bamboo Paddle Brush in Toasted Sugar in hair.
Bamboo Paddle Brush in Toasted Sugar
¥385
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Mini Bamboo Brush in Toasted Sugar
model wearing popstar clips, emi jay robe, and sweetheart clip brushing hair with Mini Bamboo Paddle Brush in Toasted Sugar
Mini Bamboo Paddle Brush in Toasted Sugar
¥299
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Ponytail Barrette in Tortoise Cherry
model wearing Ponytail Barrette in Tortoise Cherry in hair
Ponytail Barrette in Tortoise Cherry
¥207
Ponytail Barrette in Blue Cherry Picnic
model wearing Ponytail Barrette in Blue Cherry Picnic in hair
Ponytail Barrette in Blue Cherry Picnic
¥207
Starlet Headband in Amaretto Cabana front and side view
model wearing Starlet Headband in Amaretto Cabana
Starlet Headband in Amaretto Cabana
¥242
Starlet Headband in Grey Cabana front and side views
model wearing Starlet Headband in Grey Cabana
Starlet Headband in Grey Cabana
¥242
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Big Effing Clip in Pink Chantilly
model washing face in sink while wearing Big Effing Clip in Pink Chantilly
Big Effing Clip in Pink Chantilly
¥257
Petite Clip in Pink Chantilly
Petite Clip in Pink Chantilly with assorted hair accessories
Petite Clip in Pink Chantilly
¥157
Wide Starlet Headband in Pink Chantilly front and side view
model laying in bed reading book while wearing Wide Starlet Headband in Pink Chantilly
Starlet Headband in Pink Chantilly
¥242
Ponytail Barrette in Chantilly
model wearing Ponytail Barrette in Chantilly
Ponytail Barrette in Chantilly
¥207
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Big Effing Clip in Chantilly
closeup of model wearing big effing clip in chantilly in hair
Big Effing Clip in Chantilly
¥257
Mini Boar Bristle Brush in Chantilly
model brushing hair with Mini Boar Bristle Brush in Chantilly
Mini Boar Bristle Brush in Chantilly
¥342
Detangling Comb in Chantilly
model using Detangling Comb in Chantilly in hair
Detangling Comb in Chantilly
¥228
Starlet Headband in Tortoise Heart front and side view
Starlet Headband in Tortoise Heart side view
Starlet Headband in Tortoise Heart
¥242
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