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The Best April Fashion Launches to Refresh Your Closet This Spring Perfect for all the coquette cowgirls. Emi Jay Emi Jay Miss Super Bloom Clip In Jelly Cloud $28.00 Shop The resurgence of the coquette aesthetic is truly something to be celebrated. To channel this hyper-feminine vibe in a subtle way, check out Emi Jay’s latest collection, Like Honey. The hair accessories are adorably delicate, with plenty of pastel colors and rosette detailing. In other words, it’s the perfect ode to the trend—and just in time for Bridgerton Season three, too.

The Best Boar Bristle Brushes for Incredibly Soft and Smooth Hair These 14 keratin-rich tools will level-up your hair brushing experience. The Best Small Boar Bristle Brush Emi Jay Mini Boar Bristle Brush$42 at Emi Jay The small business creators of the Big Effing Clip (you've seen it on TikTok) crafted a hairbrush that's tiny but mighty. It has 100 percent natural boar bristles to glide smoothly through your hair. A big (little) softie, it's gentle and malleable, while still providing great control thanks to the paddle design. Plus, the charming design and organic bamboo makeup look great on a vanity. Pros: Travel-size; Good for all hair types Cons: Might be too gentle for some

How Beauty Aesthetics Help Us Embrace, Experiment With, and Redefine Womanhood While the term

32 Beauty Products Our Editors Can't Get Enough of This Month Best High-Hold Hair StickEmijay Angelstick ($38)

Hair Awards: The 58 Best Hair Products of 2024Styled hair is back! With it comes a host of upgraded new cleansers, gels, tools and creams that can bend and shape your hair without sacrificing its overall health. Here, expert stylists help us narrow down this year’s 58 best products for our annual Hair Awards.STYLING Best for Slick Styles Angelstick$38 at emijay.comYou can apply Emi Jay Angelstick with your fingertips or straight from the tube for seamless flyaway control. The twist-up smoothing balm is ideal for tight buns, edges, and even your brows (when applied with a spoolie).

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We're Melting Over Butter Yellow, Spring's Hottest Color Trend For the Gym Hoka / Free People / Emi Jay / Byrdie While we don't recommend combining IRL butter with your workout, we do think you should consider wearing the color to your next sweat sesh. After all, what could be more motivating than catching a glimpse of the cheery color mid–hot girl walk or during your Pilates sesh? To break up the color (and keep the spring vibes going), pair with a vibrant pair of sneakers.

Hair Awards: The 58 Best Hair Products of 2024Styled hair is back! With it comes a host of upgraded new cleansers, gels, tools and creams that can bend and shape your hair without sacrificing its overall health. Here, expert stylists help us narrow down this year’s 58 best products for our annual Hair Awards.TOOLSBEST PADDLE BRUSH Bamboo Paddle Brush in Leche$48 at emijay.comWe couldn't pick just one favorite paddle brush. EmiJay’s version is made of bamboo, which gentle detangles and distributes oils from root to tip so hair appears softer and shiner. The acetate design is also so gorgeous.

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21 Items Vogue Editors Purchased (and Loved) in 2023 The Conversation-Starter Jacket and HeadbandMy favorite purchase this year has to be this Saks Potts leather moto jacket. It’s a head turner because every time I wear it people will always stop me to ask where my jacket is from. The only con is that it’s either too cold or too hot in New York most of the time so I can only wear it in October, November, April, and May really. Maybe this is a sign that I need the winter version- the Foxy coat for the colder months! I’ve also been loving pairing my leather looks with my Emi Jay headband for that ’90s Carolyn Bessette Kennedy look. —Irene Kim, production and editorialcoordinator, Vogue Runway Emi JayStarlet headband$19EMI JAY

100+ Gifts Under $100: Vogue-Worthy Presents for Any Occasion Minimalist Must-HavesLooking to get someone a gift that they can actually wear? A simple solution is re-upping their closet with stylish wardrobe essentials, such as a delightfully dainty necklace from Laura Lombardi or tortoiseshell sunnies from Le Specs. An Emi Jay claw clip is a certified cool-girl staple, while a pair of Adidas Sambas needs no further explanation. When it comes to fashion finds, a simple, yet statement-making red sweater from Naadam is always welcome, and same goes for Kule’s striped tee. Emi JayBig Effing claw clip$34EMI JAY

The Best Hair Care Products Vogue Editors Swear By Irene Kim, production and editorial coordinatorHair type: My hair is fine, but I have a lot of it.If I’m in a rush and don’t have time to do the full dry and straighten routine, I’ll put some Kerastase hair oil on (perfect for fine hair like mine!) and put into a half up/ half down look with a clip from EmiJay. They’re the best hair clips I’ve found and really keep my hair in place so I don’t have any strands falling out in the front. Emi JayBig Effing Clip$34EMI JAY

The Best Hair Care Products Vogue Editors Swear By Taylor Lashley, socia media managerHair type: My hair is thick with 4B curls but I currently have a relaxer in it.Now that it’s gotten colder I’ve been wearing my hair straight and I can’t stop grabbing for these two products; Emijay’s Angelstick is the best for flyaways and making sure my edges look sleek and clean, and the Crown Affair’s Dry Shampoo works wonders when it’s not a wash day. Emi JayAngelstick Hair Smoothing Balm$38EMI JAY

Allure's Guide to the Very Best Beauty Gifts of 2023Stuck on what to give your loved ones this year? Not after this comprehensive curation of the best beauty gifts on virtual shelves. Best Hair-Care GiftsSmart hot tools that do the work of multiple devices? Adorable claw clips that'll fit seamlessly into their everyday 'woke up too late' getting-ready routine? Curated hair-care sets for silky-smooth strands? Yeah, we'll call it now: These prezzies will be put to damn good use. $32 at Revolve$34 at Emi Jay

Gigi Hadid Puts a Colorful Twist on Fall Layering With Some Taylor Swift MerchStreet style (Taylor’s version) If you’re not wearing your best friend’s merch, are you really best friends?Gigi Hadid did just that on a recent outing in New York City, where she had a fun layering moment that relied on bright and pastel colors. The supermodel wore a chocolate-brown leather moto jacket over a sky-blue knit cardigan—which eagle-eyed fans have identified as the 1989 (Taylor’s Version) cardigan, merch that Hadid’s BFF Taylor Swift dropped in honor of the rerelease of her hit album last week. In addition to the vibrant cardigan, Hadid also wore a basic white T-shirt and a long scarf covered in lime green, orange, gray, and light brown stripes.To finish off the look, the Guest in Residence founder also wore a pair of black straight-leg jeans and black leather loafers. She further accessorized with oval tortoiseshell sunglasses, gold drop earrings, a gold chain charm necklace, an Emi Jay claw clip, and a gold watch (which she expertly styled on top of her cardigan sleeve).

The 23 Hair Products That Make Us Feel Like The Mane Character Emi Jay Big Effing Clip I have no less than three Big Effing Clips in my bag at all times. It’s not a wise use of space in my purse, but that’s how important they are to me. I must have at least one of them with me, because as a mom of two, I need to be able to put my hair up at any second and there’s no quicker, nor chicer way to do so than with one of these signature hair accessories from Emi Jay. I often get asked if they’re worth it because they are pretty pricey ($34) for something you could find a reasonable dupe for on Amazon for a quarter of the price. But it’s not the same. I’ve banged these babies up, thrown them in every bag imaginable, given them to my baby as a form of entertainment, and still, they have endured and remained as durable as ever. They are so strong and can hold all of my hair in whatever weird composition I throw it in, but still manage to make me look like I have my life together. They come in so many different colors and prints for every mood or outfit. They make me happy just looking at them. I never knew a clip could bring me so much joy or, more importantly, make my otherwise disheveled hair look so cute.

59 Gifts Your Best Friend Actually WantsHoliday season is upon us, and we guarantee your bestie will love these gifts. Your best friend is your ride-or-die. She’s there for you through thick and thin, and you couldn’t imagine spending life’s memorable moments—big or small—without her by your side. You could spend hours rattling on about how special your best friend is and how much she means to you, but when it comes down to choosing the perfect gift for her, that’s when you might hit a bump in the road. And you’re not alone here; finding a gift for your friend can be an anxiety-inducing experience. There’s a lot of pressure that comes along with selecting the perfect gift for your perfect bestie. Don’t fret; we’re here to save the day and solve all your indecisive feelings. 3Girly Girl Emi Jay Sweetheart Clip in Pink Pixie $34 at emijay.com Has anyone told y’all about the cutest hair clips ever? Well Emi Jay is here to make sure you and your bestie never have a bad hair day again. Throw your hair up —with so many styles and colors to choose from—you are ready for the day.

15 Ballerina Buns That Bring the Balletcore Trend to Your Hair 01 of 15Classic Ballerina BunKarlie Kloss with a slicked-back ballet bun.@harryjoshhair/InstagramFor an ultra-sleek ballerina bun, it's all about having the right products. We love the Emi Jay Angelstick ($38) for smoothing back flyaways and adding shine—since the stick has an oil base, it doesn't create that dreaded crunchy texture certain gels can leave behind.

The Hot List: 20 Must-Have Pieces, According to Instagram’s Favorite Fashion Sourcer Emi Jay Gift BoxEveryone is wearing Emi Jay hair clips, and I truly mean everyone. Hailey Bieber, Sofia Richie Grainge, Kendall Jenner, and Matilda Djerf are very often spotted wearing them. It's a celebrity favorite, so it comes as no surprise that a number of the limited edition colorways often sell out. My pick for the holiday season is one of the gift boxes, which feature three colorways of the iconic big clips. I also personally love the red clip—a color that continues to trend heavily. Emi Jaygift box$92FWRD

OUR 360 GUIDE TO BALLETCORE — Clothes, Hair, and FitnessThe HairFor both our busy girls and lazy girls, the slicked-back bun is for you.“Dirty hair is ideal for a slicked-back bun. The natural oils help give the hair more control for sleek looks,” Amanda tells us. “I love using Angelstick for slicking down the hairline and any flyaways. Since it’s a stick, it’s really easy to apply when doing my clients’ hair or my own. I can apply it directly to my hair, and it’s not too heavy.”To finish the style, “Use a small barber brush to slick your hair back because it fits well in your hand and has lots of short, dense bristles,” she advises. “It makes it much easier to smooth out bumps! AngelstickPrice: $38Emi Jay

61 Best Gifts for Women That Are Almost Too Good to Part WithYou know you're onto something when you just want it for yourself.The category is life's little luxuries: Emi Jay has pretty (and customizable!) boar-bristle brushes that are the personification of joy. A Dior lipstick case to house her favorite shade of Lip Glow Balm would be a home run. And she'll absolutely lose it if a makeup bag from Gucci shows up on her doorstep. Of course, any self-care present is always welcome and appreciated. Would you say no to Lunya's washable silk pajama set, or perhaps a new set of Ugg slippers to pad around this winter? We didn't think so. All that and more below make up the best gifts for women in 2023.24/61Emi Jay Mini Boar Bristle BrushShop Now $42Emi JayLet this sparkly beaut convince you that yes, a boar-bristle brush can be a worthwhile gift — especially if she has hair that's prone to frizz — which Fort Lauderdale-based stylist Olivia Smalley recommends for keeping static and split ends in check.P.S. Emi Jay offers customizable paddle brushes (up to 8 letters or numbers) and claw clips (up to 7 letters or numbers) on its website.

Kendall Jenner Left Her Pants at Home Today Kendall Jenner, queen of the pantless trend, has left her bottoms at home once again. The model was spotted strolling into New York eatery Revelie Luncheonette in an oversized pale blue and white striped button-up over a scant pair of a black biker shorts. She fed into the shirt’s preppy overtones with a pair of black loafers. But unlike some of her more polished looks, her low-maintenance styling gave the look a tousled, just-got-out-of-bed-in-an-Ivy-League-dorm energy. In keeping with her classic, no-frills personal style, Jenner kept accessories to a minimum. She carried a black leather Maeve Weekender bag from Khaite in the crook of her elbow, swept her hair up into an Emi Jay claw clip, and shaded her eyes with oval sunnies. On the jewelry front, she wore a thick gold bracelet and earrings.

The 19 Best Hair Brushes Experts LoveFrom in-shower detanglers to pro-level edge toolsBest Travel Hair BrushEmi Jay Mini Boar Bristle Brush$42 at emijay.com ProsPro StylishConsHere's a glittery and handbag-ready boar bristle brush from Emi Jay. It's ideal for midday hair touch-ups, and nicely made with organic bamboo.

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Kendall Jenner's Flat Shoes Make the No-Pants Look So Much Easier to Pull Off New York Kendall Jenner is my favorite Kendall Jenner. Yes, she's very chic wherever she goes, but the outfits she wears when visiting NYC are especially cool and forward. Her latest outfit to go out to lunch in the city was exactly that—no pants required.For the occasion, Jenner wore an oversize button-down and nothing else. (Although, she appeared to be wearing hot pants in some photos, as the 'pants-less' outfit trend is often just an illusion.) This outfit trend can certainly be intimidating, but the shoes Jenner styled her pants-less look with actually make it less so. Those shoes are none other than loafers—specifically, a The Row pair she's been wearing all over New York City. On Kendall Jenner: Khaite The Large Maeve Weekender Bag ($3400); The Row Adam Loafers ($1080); Emi Jay Big Effing Clip in Noir ($34)

7 Biggest Hair Accessories Trends, All In One End-Of-Summer Collection Hair accessories are the unsung heroes of a look. It's the bright flower-shaped clip that you secure onto the strap of your tote bag so you have it for later when it gets sweaty and you need your hair off your neck. Or let's say you're about to sit out by the pool with your friends and you pull a yellow stretch headband over your head and it keeps the hair out of your face so you can enjoy the breeze of the late afternoon.Sure, you can grab a 3-pack of Goody headbands or a knockoff flower clip on Amazon. But, if you're looking for both trend inspiration and the top hair accessory designs of the moment, you want to check out Emi Jay. The founder of Emi Jay, Julianne Goldmark, actually started the label when she was just 13 years old (at that point she was making non-crease hair ties out of underwear elastic, according to Forbes). Today, Goldmark is a tastemaker in the hair accessories category, with people like Sofia Richie Grainge, Oprah, and Harry Styles wearing her flower clips and specialty hair ties — both on and off label.

August's New Fashion Launches Are Here to Spice Up Your WardrobeFrom puffy clogs to floral hair clips. Emi JayModel wearing Emi Jay Superbloom hairclipsEmi Jay Super Bloom Clip $15.00ShopEmi Jay's Club Soleil collection is full of eye-catching hair accessories, and this floral claw clip is just one of the most beautiful options. The clip is not just visually stunning, but it's also useful, too. The design is made to hold up a full head of hair, so it's never been easier to give your hair a laid-back, beachy vibe.

Grazia’s Guide To The Tomato Girl Essentials Our Editors Are Shopping To Achieve TheAestheticRoma, Heirloom, Cherry... hot girls? Here's how TikTok has recaptured the 'la dolce vita' lifestyle in an appetite stimulating aesthetic GRAZIA’s Essentials To Achieve The Tomato Girl Aesthetic Tomato Girls aren’t caught up by higher maintenance tasks like perfecting a full volume curl, which makes this cherry-hued claw clip a must-have essential for anyone seeking to emulate a Tomato Girl summer. Simply dry off at whatever Amalfi Coast beach you find yourself lying on, throw your wet hair up in a messy bun and secure it with this pop of crimson. Emi Jay BIG EFFING CLIP IN CHERRY KISS, $52. SHOP NOW.

In a Classic White Shirt and Ballet Flats, Gigi Hadid Does Stealth Wealth the Supermodel Way On her casual days, Gigi typically leans towards jeans and cropped T-shirts, often paired with skater girl Vans. But her most recent outing saw a shift from her usual laid-back style towards a more refined simplicity. Over the weekend, the runway star wore a white oversized button-up shirt over navy low-rise, wide-leg lounge pants and sleek black leather ballet flats. She accessorized with a brown chequered Emi Jay hair clip, layers of gold jewelry, gold-rimmed sunglasses and her beloved cream Loro Piana L19 clutch – a bag she’s been surgically attached to over the past year.

‘I Wear It Every Single Day.’ Why 20-Somethings Can’t Get Enough of This Y2K Hair Trend A 2000s-era staple, the claw clip is back—but with a high-fashion twist. How this hair hack can keep you cool all summer. Plus, six options to try. IT TOOK Kirstie-Anne Woodman a month and a half to master the claw clip. The 24-year-old London strategic communications consultant’s thick braids go past her bum and her hair’s length and texture didn’t lend themselves to the hairstyles she was seeing on social media. I tried to do [my hair] the way women with [finer hair] hair do it—just kind of twist and then flip up—and it wasn’t working, said Woodman, who is Black. While experimenting with a metal clip from Asos, she finally triumphed. I take my hair and split it in two like I’m doing pigtails, she said. Next, I twist the two strands together, flip it up and start wrapping it like a bun. Then the claw clip will go straight in the middle and the ends will go up and over the back.

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The Best Hair-Care Products of 2023 No hair type or concern left unanswered. Best Hair Clips: Emi Jay Sugar Blossom You can always count on Emi Jay to come out with the most adorable hair clips that actually hold up hair well — especially my thick hair — but the Sugar Blossom one is truly special. Founder Julianne Goldmark created this collection specifically to celebrate her Korean roots, and this pastel pink with white floral decals and jewels is simply stunning. —A.N.

Sofia Richie's Wedding Weekend in France Is Defining Cool Summer Style In the days leading up to Sofia Richie's wedding to Elliot Grainge in the South of France, Richie has debuted a stunning set of looks the internet can't stop buzzing about. Pre-wedding festivities are happening at the Hotel du Cap-Eden-Roc in Cap d'Antibes, and her wardrobe, styled by Liat Baruch, has given us a preview of what is to come for the wedding day. We've already spotted the beautiful rehearsal dress Richie wore and will be watching for her wedding-day look. On Richie: Proenza Schouler dress; Hermès bag; Emi Jay hair clip Emijay Big Effing Clip $34 Shop Now

An Early Source of Summer Style Inspo? Sofia Richie’s Vacation Looks While there’s still much buzz surrounding Sofia Richie’s South of France wedding, we’re zooming in on her honeymoon style to inspire our next getaway shopping list. The Versatile Dress + Hair Hero Emi Jay Big Effing Clip $34 at REVOLVE

The Best New Beauty Products That Launched in May This month, it was all about innovation. 10 of 10 Emi Jay Sugar Blossom To shop: $34; emijay.com To celebrate AAPI month, Emi Jay founder Julianne Goldmark debuted a new hair accessory collection to celebrate her Korean roots. Sugar Blossom contains 18 pieces of claw clips, hair ties, scarves, headbands, and mini clips in pink and white colors; they're adorned with various native Korean flowers.

The Must-Have Accessories For Summer 2023It’s Memorial Day Weekend, the sun is out, and we have officially entered summer mode when it comes to dressing. That means easier outfit formulas (think: linen sets, flowing dresses and simple T-shirts and tank tops) and more chances to let our accessories do the talking. From standard summer accessory staples like hats and sunglasses to on-trend body chains and chokers, keep scrolling for plenty of stylish accessories that will keep you looking chic all the way through Labor Day. Emi Jay Denim Darling Headband Emi Jay Denim Darling Headband | $22 Emi Jay Keep your hair out of your face and stay cool when temperatures soar, all while looking fabulous, with a stylish headband. This wide-band style from Emi Jay comes in a fun denim to go with all your favorite blue jeans and give your outfit either a cool 70s-inspired rocker vibe or look like a Y2K girl.

10 Most Trending Hair Accessories for Spring 2023 From Celine to Miu Miu, we've compiled a list of the trendiest hair accessories to complete any look 2022 marked the rise of hair accessories. From scrunchies to bows to headbands, we learned that no outfit is complete unless dressed from head to toe, hair included. They did it right in the 90s with claw clips and scrunchies as not only do hair accessories elevate a look, but they often save hair from the dents and breakages caused by traditional hair ties. V has compiled a list of the trendiest hair accessories at the moment to spice up any look. As we enter 2023, you can never go wrong with a hair accessory. Shop this claw clip here, $86 After Bella Hadid, Kendall Jenner, and Hailey Beiber were snapped wearing a claw clip, this hair trend quickly skyrocketed. Probably one of the most long-term Y2K comeback trends, claw clips not only complement any outfit, but are also a healthier alternative for your hair to avoid breakages or dents. Emi Jay’s claw clips have absolutely smashed the trend by offering customized clips embellished with Swarovski crystals.

17 Best Headbands That'll Compliment Any Hairstyle Consider these picks the finishing touch to all of your looks. 3/15 Emi Jay Halo Headband Shop Now $24 Allure commerce editor Sarah Han is a big fan of any accessory from Emi Jay, including the Halo Headband. Any Y2K nostalgic will fall in love with the powder pastel hues and crystal butterfly embellishments, but if you're not a fan of satin headbands, you can also grab the same padded style in a cute lace pattern as well.

32 Valentine’s Day Gifts for Every Kind of Woman Because she deserves it. Truth be told, no one needs a reason to celebrate love—be it with your significant other or not. That said, special occasions are special for a reason, no? And finding an impressive Valentine’s Day gift for her—whether she’s your wife, your best friend (she could be both!), or someone else in your life—is no easy task. Luckily, you’ve come to the right place. Sugar Muffs in Frosted Pink Emi Jay Sugar Muffs in Frosted Pink $44 at emijay.com For a super soft and fuzzy Valentine’s Day gift, opt for Emi Jay’s faux fur hats, earmuffs, and scrunchies. You won’t regret it.

My Holiday Wish List Just Multiplied Thanks to These 30 Cool Finds I always get really excited about the holiday season (like, giddy). Not only do I love to shop for gifts, but I love the festivities that come with the holidays. I have party invitations for every weekend, cozy movie-marathon days with my husband, and winter activities that I only get to participate in this time of year. (Seriously, who can turn down an opportunity to go ice-skating?) To celebrate the beginning of this wondrous season, I've put together a list of holiday-approved items—everything from gift-worthy treasures to cute fashion pieces for all the wintry activities from now until New Year's Day. Ready to shop? Keep scrolling. Emi Jay Big Effing Clip in Earl Grey $34 Shop Now I own an Emi Jay claw clip, and it's a game changer. It makes such a cute under-$40 gift.

The 16 Best Gifts That Charli and Dixie D’Amelio Think Will Be Great For Sisters Add Bondeye Jewelry’s Textured Double Hoops and Target’s 35MM Camera to your cart ASAP Emi Jay Custom Paddle Brush Emi Jay View On Emijay.com Dixie recommends the beloved Dyson Airwrap, but since that might be a bit difficult to get your hands on (and potentially out of budget), she thinks a personalized bamboo brush from Emi Jay will get the point across just as well, too.”These brushes are beautiful and the customization to have their name or initials make them extra thoughtful,” she says. With six different brush options and five stone colors, you can pick something just right for your sister. Just make sure it’s exactly right when you order it because there are no returns, changes, or exchanges allowed with this item.

The Trendiest Pieces to Wear This Holiday Season Go rocking around the Christmas tree in style with these holiday-ready pieces that are a must-have for any occasion. Halo Headband in Midnight, Emi Jay Headbands are one of the hottest hair accessories to rock this holiday season. Functional and fashionable, this one from Emi Jay is handmade with silk and features embroidered butterflies as a fun touch. It also includes a padded design for added comfort.

5 Thanksgiving Outfit Ideas To Be The Best Dressed Guest Thanksgiving is just a few short weeks away, and if you are wondering how on earth that could possibly be, you are not alone! Between all the holiday gift shopping, recipe planning, and family gatherings, don’t forget to plan out your Thanksgiving dinner outfit so you can head into the holiday with your best foot—and shoe—forward. Emi Jay Halo Headband Emi Jay Halo Headband | $24 Emi Jay Channel your inner Blair Waldorf (and go back and watch all those iconic Gossip Girl Thanksgiving episodes while you’re at it) by adding a headband to dress up your look. This lacy one from Emi Jay is too cute not to wear.

These Luxury Gifts Are Really Worth the Splurge Festive, high-end, and just a few clicks away: here, we present your definitive guide to 2022's most indulgent beauty presents. At the risk of sounding like a broken record, we've had a stressful couple of years. We're talking some truly chaotic trips around the sun. And because of this, we deserve the finer things in life — now more than ever. Yes, we have to show some restraint for most of the calendar year, but if you've got the means to splurge a little come the holidays, there's really no time like the present to give others, or even yourself, that well-deserved present. $128 at Emi Jay If you're like us, your dresser's mise-en-scène tends to get cluttered way, way too often. Enter this multipurpose acrylic Emi Jay Vanity Tray, which is as pretty as it is practical. Toss in your jewelry, hair clips, scrunchies, or makeup — or literally anything else that's out of place.

12 Best Claw Clips For All Hair Types and Textures The 90s are back, baby. I'm not the only one who thinks so. Celebs like Kendall Jenner, Hailey Bieber, and Bella Hadid (also known as the Holy Trinity), have all been spotted donning chic, outfit-matching claw clips–as seen above, where Bella is wearing a custom Emi Jay claw clip. For one thing, they can be less damaging than tightly-wound hair ties since they don't pull or dent your strands. For another, they come is so many different shapes and sizes that you're practically guaranteed to find one that can hold up your hair, whether you have a short bob or a mane down to your hips. And fine, yes, they're trendy and cool. Here, you can find the 14 best claw clips for every style, hair texture, and budget. 7 Best Trendy Clip Emi Jay Big Effing Clip Pros Sparkly Cons May not be suited to thick hair The name says it all–this clip is massive. Not only can it handle all the hair on your head, but this sparkly green version is so on trend that it's a miracle it's not sold out.

Camila Cabello's Stylist Shares Exactly How to Get Her Y2K-Inspired Waves One trend that keeps gaining momentum? Y2K everything. While Y2K has been on the fashion scene for a while now (hello, cargo pants and low-rise jeans), it's been a bit slower to permeate beauty. Now, however, we have concrete proof that Y2K has taken hold of the beauty world and is not letting go anytime soon. Case in point: Camila Cabello's latest hair look. While the star kept it simple with soft waves, she added an aughts-era edge to her look by framing her face with small, neon blue and green butterfly clips. The resulting look is the perfect combination of fun and sweet. It can be really hard to create soft waves at home with traditional curling tools (I've tried many times with varying degrees of success), but Cabello's stylist, Sarah Potempa, has a trick up her sleeve for flawless beachy waves every time. Emi Jay Baby Daisy Clip Set $11 Shop Now

69 Best Gifts for Women in 2022 Bring on the wrapping paper. When it comes to gifting your mom, sister, work wife, or any other leading lady in your circle, the best gifts for women are more about making a considerate gesture than finding a shiny object for the ’Gram. After all, with so much that’s happened over the last two years, a truly thoughtful present proves you can be her silver lining even in the weirdest and worst of times. 15/69 Emi Jay Sweetheart Clip in Tea Party Take her updo to new heights with this claw clip that she’ll soon want in multiple styles. $32 at Emi Jay

20 Zodiac Gifts for the Friend Who's Straight-Up *Obsessed* With Astrology Warning: Cancers will cry tears of joy when they open these. Finding the perfect gift for a cancer, taurus, or gemini can be incredibly difficult. Why? Because each zodiac sign comes with their own specific temperaments, desires, and passions. But there's one thing that'll get any sign super pumped up, and that's a personalized gift inspired by their star chart. Emi Jay x Frasier Sterling Big Effing Claw Clip in Golden Sun Sign $34 at emijay.com Emi Jay and Frasier Sterling teamed up to grace our astrology-obsessed friends with these glittery claw clips. Plus, it has a charm that comes in 12 variations for each zodiac sign.

18 Fall Fashion Items To Wear For Virgo Season The Earth sign is known for being a perfectionist, even with fashion. Big Effing Clip in Golden Sun Sign Emi Jay x Frasier Sterling Cult-favorite brands Emi Jay and Frasier Sterling just teamed up for a zodiac-filled claw clip collection of our dreams, just in time for Virgo season. You can cop these dazzling accessories adorned with your astrology sign for that personalized vibe. $34 See on Emi Jay

It’s Officially Claw Clip Summer As warmer temperatures approach, claw clips are looking to be the most popular hair accessory this summer. The Los Angeles-based Emi Jay, founded by Julianne Goldmark, has become one of the most popular brands for a wide assortment of hair clips and accessories. Its products feature vibrant hues, prints, adornments and fun shapes. One of her best-selling products, The Big Effing Clip, has been produced in colors like neon green, pink and blue, and seen on celebrities Dua Lipa and Kendall Jenner. Goldmark concurred, saying, When people get in the habit of using something they’re really comfortable with and doesn’t dump their hair, I can’t imagine a world in which they’re not going to want that product. But it’s up to us to continue creating unique hair accessories, whether it is claw clips or other ways of keeping your hair up and out of your face or accessorizing your outfit. As ‘90s and Y2K trends continue to influence contemporary street and celebrity style, it seems like the demand for claw clips is not slowing down any time soon.

50 Gifts for Sisters That You'll Probably End Up Stealing for Yourself What's mine is yours! As someone who's grown up with a sister, you already know that sisters share everything, for better or worse. That's why you want to make sure you save the best present for her, whether it's the latest TikTok-viral beauty products or merch from your favorite TV show. Since you're constantly stealing stuff from her closet anyway, you're low-key shopping for yourself when snagging gifts for your sister. You may as well make the best of it with one of the super cool options below. 21 Sweetheart Claw Clip in Pink Cherry Pie Emi Jay $32 AT EMIJAY.COM Okay, how cute are these lil cherries? I'm sure your sis wouldn't mind if you borrowed this every once in a while since it's such a great pick.

27 Over-The-Top Fashion Items To Shop Now That Leo Season Is Here MIDI SUPER BLOOM CLIP IN STARFRUIT Emi Jay Emi Jay’s floral hair clip is perhaps the most adorable and playful spin on the claw clip trend, and its starfruit hue is the perfect summer statement. $12 See on Emi Jay

Scrunchies Are Still Cool, and These Celebrities Prove It All hail the ’90s! 3/15 Hailey Bieber The model looks chic in a rosy pink Emi Jay srunchie for an effortlessly girly ponytail.

How To Get The Model-Off-Duty Look You don’t have to be a world-famous model to rock the coveted model-off-duty look. Bella Hadid Bella knows how to rock an all-black look while out and about. The model opted for a midriff-baring cropped tee and edgy leather pants while strutting along the city streets. She chose to glam up the outfit with some layered necklaces and dark sunnies, adding a chic yet sophisticated touch to an otherwise monochromatic look. Get Bella's Look: Buttercream Clip, Emi Jay Price $45 CAD Shop

30 Best Clueless Outfits That'll Make You Wish You Were Back In The '90s Because Clueless is a cultural reset that has inspired fashion for decades.Halloween is creeping up around the corner, which means it's time to start pulling together a cute look for your costume. Luckily, we were blessed with Clueless, the iconic retelling of Jane Austen's Emma, almost 25 years ago. Not only did leading lady Cher Horowitz burst into our lives with her wit and charm, but influenced multiple generations with her phat fashion sense. Whether you grew up with the movie back in the day or are just getting around to your first watch, there's no denying that it quickly became a cult classic for its amazing clothes, hilarious one-liners, and incredible '90s slang (we should really bring back buggin', don't ya think?). Nothing tops the scene where Cher's computer helps her pick out her outfit — seriously, it's an invention that can very much be real in 2022... what's the hold-up? While we don't have her dream of a closet, we do have a shoppable list of the best Clueless costumes for Halloween. Big Effing Clip in Capricorn Emi Jay $34 at emijay.com

41 Bridal Shower Gifts She’ll Actually Be Excited AboutWe're thrilled and we don't even know her! 14/41 Emi Jay x Revolve Bride Hair Clip Does the bride have a penchant for the early aughts? If so, we’re pretty sure this bedazzled claw clip will be her favorite gift of the day. It may even make it into the wedding photos. $86 at Revolve

Finally, Hair Ties That Won’t Damage Your Hair When the weather switches up — or better yet, heats up — we quickly pivot our attention to a wardrobe better fit for the climate: bikinis, linen sets and the works. Subconsciously, though, we find ourselves adopting hair styles that thrive in the weather as well. Letting down inches of thick hair and curls? More like up-do’s whenever the occasion allows. Let’s keep it real, low effort ponytails are a lifesaver when the temperature creeps up, but only when you have a collection of hair ties that won’t damage your hair. First, let’s clear the air: Yes, hair ties can be detrimental to your hair, if you’ve got your hands on the wrong kind. Rubber bands are the leading culprits, typical tugging at hair and eventually causing breakage during the removal process. Instead, you’ll want to look for hair ties that have a cloth covering, or are made of another material suited for hair styling: think coiled hair ties, scrunchies or elastic ribbons. Not only are they significantly more gentle on your hair, but they don’t leave that dreaded ponytail dent, either (you know the one). Do your hair a favor — take a look at these cute scrunchies that won’t damage your ‘do, ahead. 01 EMI JAY CLOUD SCRUNCHIE Available at Emi Jay 22 Shop Now

13 Y2K Accessories You'll Actually Want to Wear Again Early-aughts forever. If you fall into the millennial camp, there’s a good chance that the recent 2000s resurgence has you feeling all kinds of cringe. How are you supposed to embrace the trends that you wore well before you got your first cell phone? Well, we rounded up 13 cool accessories swiped straight from the Y2K era, imbued with all the right kinds of nostalgia. Trust us, the 2000s never felt so fresh. Baby Daisy Claw Clip Set in Aqua, Emi Jay Bet you never thought you’d wear butterfly clips again. These pastel-hued versions bring a bit of whimsy to beachy hair. Price: $16 CAD SHOP

13 Vogue Editors Share Their Favorite Beauty Accessories, From a Face-Contouring Device to UV Ray-Protecting Gloves Time spent unearthing beauty secrets of celebs and social media stars has revealed it’s not all about makeup and face creams. Some of the most impactful beauty tools are just that, tools. Enter the world of miscellaneous beauty accessories, those supplemental gadgets or applicators that can enhance or simplify your beauty routine. And so, we sought to discover the Holy Grail beauty accessories that the Vogue team considers especially useful. Below, 13 editors detail the beauty tools that complement their hair, skin, nails, and makeup regimens—from catch-all hair clips to light therapy and microcurrent devices. Taylor Lashley, social media manager Not to be dramatic but Emi Jay’s big effing clip is the best thing that’s ever happened to me. It’s super-durable and keeps my hair out of my face when I’m going through my morning, nighttime, and make-up routines. The clip also comes in a bunch of patterns and colors so it doubles as a super chic hair accessory when I don’t have time to fully style my hair.

100 Gifts That Are $50 or Under (and Look Way More Expensive Than They Actually Are) Contrary to what conventional wisdom might tell you, gifts don’t have to be expensive to look expensive. In fact, some of the most sophisticated (and useful) products come with under-$50 price tags. But the line between cherished valuable and donation pile is, however, fine. So, to sort the treasures from the junk, we deep-dived into our favorite retailers’ offerings to uncover hidden gems. Here, discover the best fashion, beauty, home, work, and travel gifts that match any recipient’s desire for elegance—without emptying your wallet in the process. Happy gifting! Big Effing Clip Pull back those locks with a cute oversized claw clip that’s strong enough to hold it all together.

7 Micro-Trends That Will Rule Summer 2022 All of a sudden, my Instagram feed fully got taken over by what may just be one of the most popular Amazon buys in a while: the flower hair clip. There's a color that can go along with each of your outfits so the styling opportunities are endless. Emi Jay Super Bloom Clip $15 Shop Now This one is next-level.

27 AAPI-Owned Emerging Fashion Brands To Know & Shop Now BABY HEART CLIP SET Emi Jay Based in Los Angeles, Emi Jay has your summer hair accessories game on lock! This season, we’re channeling our inner Olivia Rodrigo by opting for these baby heart claw clips and living out the 2000s beauty trend. $12 See on Emi Jay

63 Thoughtful Bridal Shower Gift Ideas She'll Totally Love She can share these presents with her partner...or keep them to herself. If your friend is tying the knot—whether it be next year or next month—you’ve probably already pondered what gifts would be absolutely perfect for her. Because if there’s one thing to know about impending nuptials, it’s that they involve a lot of wedding gifts. From the bridal shower to the actual wedding day, there are ample opportunities to bless the bride with something she’ll love. And, considering bridal showers typically happen earliest on a calendar of wedding events, we’ll start there. (First things first, after all.) The easiest thing to do is get the bride something from her registry—but if you’re trying to be more creative, go for something that will help her start her new life with her partner. Think kitchenware, travel essentials (for the honeymoon, obvs), or some luxe bed sheets. Or, you can opt for something more personal, like a customized necklace or stack of stationery. The goal is simply for the bride to love the gift—and hopefully use it more than just once. With that said, here are 63 extremely chic and unique bridal shower gift ideas to browse. So for those who accidentally wait to snag a gift until the registry is totally picked over, you have a saving grace (okay, 63 saving graces). You’re welcome. This Sparkly Claw Clip Emi Jay X REVOLVE Bride Clip $86 at REVOLVE Gotta rep the new title. This hair clip with Bride written out in sparkly rhinestones is perfect for clipping back her hair as she gets ready on the big day.

Editors' Picks: The Best AAPI-Owned Beauty Brands We've Tried (So Far) There are many reasons to support AAPI-owned businesses: First, our community needs help now more than ever, as we are experiencing heightened xenophobia as a result of the events that occurred over the last two years. Second, in the beauty sphere, AAPI-owned brands have proven to be leaders in innovation, bringing about the latest in makeup, skin, and haircare tech and trends. Needless to say, the brands themselves are just that good. Emi Jay Pin Up Sticks in Green Daydream $16.00 Shop I feel like I'm always on the hunt for something new to spice up my otherwise basic hairstyles, so I’ve been obsessed with the bold hair accessories trending right now. I was thrilled when I discovered Emi Jay, a hair accessories line by Julianne Goldmark that offers a range of chic claw clips, butterfly clips, and hair pins. I love these lime green hairpins because they're super versatile and have a touch of sparkle thanks to rhinestone accents on the top. Lately, I’ve been wearing them as adornments to accent high and low buns, but I feel like the possibilities are endless and these pins often complete my look.

Emi Jay Super Bloom Clip $15 at Revolve

The Best Hair Clips to Wear Right Now Yes, including butterfly clips. If there’s one hair trend that is practically designed for dopamine dressing (that is, the very 2022 concept of wearing things that boost your mood), it’s hair clips. As nostalgic as they are functional, clips of all kinds have steadily been making a comeback—and they don’t appear to be going anywhere anytime soon. 2 Best Claw Clip Papillon Claw Clip Combine the butterfly and claw clip trends in one with this oversized option. As for styling, 'I like to keep claw clips pretty straightforward with just getting all the hair back and out of the face,' Polko recommends. 'However, if you do have shorter pieces in the front, I do like to leave them out for a more textured look, or if you don’t, I like to do a baby part and keep it more slicked.'

Harper's Bazaar

Shop 31 of This Week's Best New Arrivals In case you don't have time to check Zara, Net-a-Porter, Revolve, Nordstrom, Shopbop, and all your other favorite shopping sites on a regular basis, I'm here to tell you that you don't have to. I have to do so as a part of my job anyway, and while I'd love to buy every amazing item that lands on my radar, sadly, it's simply not an option for me, my wallet, nor my jam-packed closet. Naturally, however, I need an outlet for sharing such finds so that they don't go to waste, which brings us to today's (and every week's) new-arrivals roundup. With spring-ready pieces that will have you looking fashion-forward this season and year-round staples your wardrobe isn't complete without, I can pretty much guarantee that I have something for every style type and price point. Now, you just have to narrow down your favorites and make room in your closet. (Sorry!) So what are you waiting for? Shop my picks of the week below, and don't forget to check back next Wednesday for another batch of fresh new arrivals. Emi Jay Bamboo Paddle Brush in Virgo $48 Shop Now Getting ready will never be the same.

How to Shop the Colour of the Moment: Kelly Green It's the hottest colour trend of 2022— here’s how to shop it. Make way for the colour of the moment- Kelly Green. It’s officially the new black, with the popular vibrant green hue taking over current runway and street style looks. Inspired by lush Irish green meadows, it’s bright, bold and fun, which means it will add the perfect pop of colour to any outfit or space. As this season’s hottest colour trend, we’re taking the guesswork out of how you can incorporate Kelly Green into your everyday wardrobe and lifestyle by sharing the top must-have essentials in the coveted colourful shade. Big Daisy Clip in Island, Emi Jay We’re all for seeing green when it comes to this hair clip from Emi Jay. Featuring a fun daisy design, it’s expertly crafted to hold your hair in place without tugging or pulling. This is the ideal accessory to spice up your look.

It’s Here: Your Ultimate Guide to Summer 2022’s Hottest Trends Everyone in our office seems to be feeling the same sentiment right now: This has felt like the longest winter in recent memory. Freezing days turned into just plain cold ones, and the sun has shown its face about as much as Taylor Swift shows hers at award shows (read: extremely rarely). But alas, the light at the end of the tunnel is there (even if it’s still a little dim), and we have 2022’s summer trends to look forward to. Whether you want it or not, Y2K is back, and it’s back in a big way. Butterflies, belly chains, low-rise pants—they’re here, and we say that if you can’t beat ’em, join ’em. Emi Jay Big Daisy Clip Shop Now

7 Shocking Trends Celebrities Are Wearing to Restaurants Dining out in a city like New York, Los Angeles, Paris, or London (among others) can be quite an event. When a celebrity visits a packed It spot, it's safe to assume that there will be plenty of paparazzi surrounding the valet stand or entrance and that they will be recognized once inside as well. Therefore, they know to dress for the occasion and in turn, we're graced with epic restaurant outfit photos on pretty much a daily basis. I don't know if you've noticed, but it seems as if post-pandemic lockdowns, celebrity restaurant outfits are getting more and more, well, flashy. (For the record, I tried to think of a cooler word but this one was the most accurate.) I scour the celebrity photo agency pages on a very regular basis and every single time I do, I come across celebs wearing somewhat shocking trends (in a good way) to restaurants. Below you'll find some of my favorite recent examples, along with items you can order to replicate them yourself. On Hailey Bieber: Balenciaga jacket and sunglasses; Edikted Dasha Micro Skirt ($34); Prada loafers and bag; Tiffany & Co. jewelry; Emi Jay Big Effing Clip ($34)

73 Best Gifts for Women in 2022 Bring on the wrapping paper. From pretty jewelry to chic smart-home additions and foodie finds that are chef’s-kiss good, we corralled dozens of thoughtful gifts for women—no matter whom you’re shopping for or what your budget is. And might we add: You definitely don’t need a special occasion like an anniversary, Mother’s Day, Valentine’s Day, or even the start of her zodiac season to bust out the ribbons for the best gifts. A “just because” present is always welcome—and arguably more impactful than a prompted one. Whoever’s on your mind while scrolling through this gift guide, shop 73 of the best gift ideas for women until you’ve ticked everyone off your list (and maybe, just maybe, stumbled across a few great ideas for yourself too). Emi Jay x Revolve Big Effing Clip Take her updo to new heights with this claw clip that she’ll soon want in multiple colors.

Your Spring Horoscope Calls for Astrology-Inspired Wardrobe Additions Prepare to wear your zodiac sign on your sleeve. Thanks to all those who sought cosmic clarity from a crumbling reality, astrology achieved sweatpants-level success during the pandemic. For some, casual exploration of the stars turned into a serious study of rising signs and retrogrades. The fashion world has taken the growing fascination with the zodiac as inspirational fuel for several collections and limited-edition pieces, making the 12 signs symbols to wear with pride. The cheery queen of beaded bags, Susan Alexandra, debuted a line of astrology-inspired jewelry in March, timing the launch to a moment that the designer felt needed the healing powers of the zodiac. A few months prior, Good American gave its soft cotton sets an astrological upgrade that Mercury couldn't mess up, collaborating with virtual artist Sarah Coleman on unique star sign logos. Then there's Picnicwear, which makes made-to-order appliqué zodiac sweatshirts using vintage towels for planet lovers interested in how celestial bodies influence our day-to-day and how our actions affect planet Earth. On the designer front, Rosetta Getty worked with astrologist Ilana Kozlov on her Pre-Fall 2022 collection to design prints and color palettes that connect with Gemini and Cancer, and Rixo has some celestial-patterned loungewear for spring that has night-out potential. Emi Jay Big Effing Clip in Aquarius $34. Available Here

Barbie Ferreira's Bikini Looks Are Serving

I’m a shopping editor, and these are the 10 beachy things worth obsessing over this summer 9. Emi Jay Big Effing Clip in Rose Shell, $34 Credit: Emi Jay Buy Now It’s rare to see me during the summer without my hair pulled back in a clip or a scrunchie. Emi Jay’s Big Effing Clips are actually big enough to securely hold all of my long hair and come in the absolute cutest designs (like this shell-inspired one!).

If It's Cool, Dua Lipa's Wearing It: 30 Items I'm Sure She'll Wear Next When you're a celebrity, being stylish is a part of the job description. With stylists, personal shoppers, and the best designers all within arm's reach, there's a whole ecosystem of people behind most celeb style moments. So it's rare when you see someone like Dua Lipa consistently dress up outside of the paparazzi cameras. The singer is usually the first to wear emerging designers before anyone else and isn't afraid to dabble in the more controversial trends like risque cutouts and see-through dresses. Basically, if it's cool, Dua Lipa has worn it, so I'm always scoping her Instagram to gauge which trends are popping onto the scene. Her willingness to take fashion risks has influenced my own personal style a bit, so I'm sharing all of the cool and quirky pieces Dua Lipa has inspired me to shop right now. After closely following the singer's style, I've scouted 31 items I'm pretty sure would be in her closet right now. You can find lots of hairclips on the market, but here's an extremely cute one that Dua Lipa actually wears.

Cosmopolitan Magazine April 2022 Bella Poarch- Butterflies. The only insect that could make an outfit cuter. Spread your wings, BB. Emi Jay Clip $20

7 Spring Fashion Essentials Under $50 To Help You Feel Like an It Girl Trying to curate the perfect wardrobe for spring? We put together a starter pack of this season's hottest apparel and accessories for the material girls on a budget!Emi Jay Big Effing Clip We don't know about you, but we keep our hair up 90% of the spring and summer. For this reason, we're stocking up on Emi Jay's It Girl-approved hair clips, and you should, too!

Hottest Celebrity Pics This Week Of March 21 – 27: Ayesha Curry & More Elsa Hosk in Emi Jay March 21, 2022, 12:57pm Elsa Hosk served us the best golden hour looks to accomplish! She stunned as she rocked an Emi Jay hair clip.

Barbie Ferreira's Yellow Floral Bikini Is Peak Vacation Vibes It's giving coconut girl. The girlies and I went to Brasil, Barbie captioned her photo dump, where she's pictured rocking a few adorable bikinis on her vacation. Her looks included a baby blue halter and a bright two-piece, among others. The floral bikini (which really stood out, IMO) had vibrant flowers that perfectly embody the coconut girl aesthetic that's taking over TikTok. She also rocked Emi Jay's Super Bloom Clip in Maui in her hair during her vacay, and I am nothing short of obsessed.

We're Editors in 4 Different Cities—Here Are the Trends We Agree Are In and Out Out: Fitted Blazers

Doja Cat Proves Y2K Butterfly Hair Clips Are the Perfect Spring Accessory Get into it, yuh. The 2000s are back, and Doja Cat just proved it with her latest Instagram photos featuring a nostalgic beauty moment. The “Woman” singer serves a Bratz Doll-inspired look with her pouty, nude and glossy lips, a cut-creased blue eyeshadow and ’90s-inspired, razor-thin eyebrows, but our favorite thing has got to be her butterfly clips-adorned hairstyle. Styled in a very 2000s baby ponytail with antenna bangs, Doja’s look is completed with colorful butterfly hair clips that scream Y2K. At this point, it seems like almost every popular noughties-era hairstyle, including wispy up-dos dressed up with throwback hair accessories, has made its way back to the cyclical trend loop. While girlish, mini butterfly clips have been fluttering around for the past year, Doja’s latest look just confirmed that they are here to stay for spring 2022. Shop on HBX

Under 100 Mar 6, 2022 49 Under $49: Every Affordable Find You Don't Want to Miss for Spring The official start of spring of only 15 days away, and if you couldn't guess, this NYC-based editor is excited. Aside from the prospect of warmth, sunlight, and an instant mood-shift across the city, there's also so much to look forward to in terms of dressing. Goodbye, winter boots, hello, exposed ankles. So long gloves and beanies and a warm welcome to fun, statement accessories you get to throw on just because. Put away that Uniqlo Heattech and bust out the crop tops. You get where I'm going with this? Anyway, with so little time left until the equinox, I figured you might need some help getting that warm-weather wardrobe sorted out. Missing an essential? On the hunt for some trendy finishing touches? Maybe you need nothing but that's never stopped you from shopping in the first place. Whatever boat you're in, today, I've got you covered with a whopping 49 spring-ready finds under $49, all of which are editor-approved and highly endorsed for the months ahead. To get started shopping my picks, simply keep scrolling.

23 Fashion Trends From the ’90s That Are Back and Better Than Ever Bike shorts, bucket hats, and spaghetti straps—oh, my! Everything you loved from the ’90s (ahem, spaghetti straps and bucket hats)—along with everything you weren’t the biggest fan of (sry, knee socks and fanny packs)—are officially back and more stylish than ever. It’s been 30 years since the decade started, but that hasn’t stopped these iconic looks from resurfacing, proving how the decade revolutionized the fashion industry. Just take a peek at your TikTok FYP or Instagram feed and you'll probably see all your fave celebs (and influencers) wearing these throwback looks. There's no doubt about it: '90s fashion trends ~are~ the moment. So for those who wish they lived through the '90s and those who actually did (but maybe wanna choose a different aesthetic this time around), we've rounded up the most popular '90s trends that are currently making a comeback. From cropped cardis to slip dresses, there's no shortage of outfit inspo. And as a bonus, you'll find ways to snag each trend for your own closet, too. (You're welcome!) What ya waiting for? Scroll through to see which of your favorite—or most reviled—trends are new again. #51 Scrunchies Sweet Dreams Silk Scrunchie in Lavender This option feels romantic and luxurious all at once.

Runway Mar 3, 2022 These 6 Trends Were Everywhere in London and Will Take Over This Fall While it's hard to neatly wrap up the trends that were happening at London Fashion Week for the fall/winter 22 collections, one thing is clear: Designers were there to do their own thing, and each left distinctive footprints. In some cases, there were moments of lightness and airiness on the runways. Y2K fashion returned to the shows yet again, and pale pink was one of the major standout colors running through the collections. On the other side of the spectrum, we saw designers ushering in darker, moodier collections. Gothic-inspired, darkly romantic pieces kept cropping up, and eveningwear was tweaked with elements like latex turtlenecks, cutouts, and completely see-through looks. Ultimately, the looks from London Fashion Week for fall/winter 2022 coalesced into some major trends that will have an impact on where fashion is headed in the coming year. Ahead are the six most important trends to know.

Scrunchies Are Still Cool, and These Celebrities Prove It All hail the ’90s! The first memory I had of using a scrunchie was when I was in the second grade. I was riffling through my older sister's bathroom cabinet box full of miniature butterfly clips, neon slap bracelets, and glitter spiral hair ties that she phased out of using in lieu of Bump-Its (Hi, Snooki!). To angsty middle schoolers growing up in Miami, ’90s hair trend accessories felt like ancient relics, but to young girls following in their older siblings’ footsteps, her discarded fashion trash was my treasure. In the past few years, nostalgic yet comfortable trends have been everywhere—like the micro Ugg boots you've seen everywhere. It's safe to say the pandemic sped up the process and forced us to trade in uncomfortable headbands and overly large Carrie Bradshaw–esque hats for terry-cloth headbands and silk scrunchies. Truly, who needs a five-step hair-care process when you're sitting in front of a computer at home in sweatpants all day?

The Ultimate Euphoria High Style Guide Here’s how to dress like your favorite characters, including Rue, Maddy, Faye and Lexi. Maddy Maddy’s wardrobe is filled with color, from green Jacquemus knit pieces to blue floral print dresses. For this look, we’re styling Poster Girl’s lovey-dovey Kylie Dress with adorable hair accessories from Emi Jay. The ensemble is paired with Nodaleto’s statement-making shoes and Coperni’s Ring Swipe Bag, along with a pair of golden hoop earrings.

Forbes. Valentine’s Day Gift Guide: The Sweetest Red Accessories To Warm Her Heart. Valentine’s Day Gifts for Her: Valentine’s Day is here and if you’re still looking for the right gift for her, no need to worry, I have you covered. Although Valentine's Day is just around the corner but planning for that thoughtful day is now. I compiled a wide-rage of gift ideas for you with the women’s fashion editor Emma Cunnington to suit all tastes and budgets. If you're looking for more gift ideas, Edan Twena is a custom jewellery designer. Twena not only designs but sells jewels as well thus making the customer experience much more enjoyable. The Valentine’s Day option here make for the perfect stylish and sentimental gift this Valentine’s Day. Emi Jay: Emi Jay Made with romantic silks and ultra-feminine textures, our Valentine’s Day-inspired pieces are here to add some sugar and spice to your everyday hair. Big enough to hold a full head of hair and functional enough to wear from morning to night. No pull, no headache, just cute hair. Use this clip on dry or wet hair. $34

Harper's Bazaar. The 14 Essential Claw Clips and How to Wear Them '90s style, done the 2022 way. One of the clearest signs the ‘90s revival was back in full swing? The return of the claw clip. The accessory of gals on the go and Cool Teens everywhere, the hair trend is low-maintenance hairstyling at its finest. Now that the claw clip is undeniably back, it's been redesigned for more hair types (hello, curls!), more versatility, and more occasions. Read on for our favorite styles—inspired by the likes of Kendall Jenner and Megan Thee Stallion. Emi Jay Peach Big Effing Claw Clip An embellished clip can be dressed up (with an LBD) or down (with jeans and a tee).

Harper's Bazaar

Cosmopolitan. Cute and Thoughtful Galentine’s Day Gifts Your Entire Friend Group Will Love Aka 40 different ways to say ILYSMMM! In case you weren’t acutely aware already, Valentine’s Day is rapidly approaching. And if you’ve got a special someone in your life, that might mean all the typical lovey-dovey things we’ve come to expect with the holiday: Romantic dates! Hot lingerie! Sweet gifts! With all of this going on, it’s easy to feel like Valentine’s Day is exclusively for couples—but not so fast (!!). Even if you typically despise this holiday (and tbh, that’s totally relatable), you gotta appreciate any excuse to celebrate your friends—and Galentine’s Day is perfect for doing exactly that. Sure, the term galentine is maybe a lil cheesy. But really, what about Valentine’s Day isn’t cheesy? This is the time of year to go all in on the love factor—and that includes platonic love too. Your best gal friends have been there for you through juuust about everything, so they deserve to be spoiled just as much as any romantic partner, IMO. Typically celebrated the day before V-Day (February 13, if ya don’t feel like doing math), Galentine’s Day is a holiday where you and your BFFs can celebrate each other. And if you throw some cute Galentine’s Day gifts into the mix? Even better. Whether your group of friends is going out to dinner or you’re throwing a Galentine’s Day bash for your roomies at home, here are some gift ideas to snag for your bbs. From cozy loungewear to self-care must-haves, you’ll find it all below. If they sport a pony Sweet Dreams Silk Scrunchie in Lavender Silk hair scrunchies are the luxe hair accessory upgrade anyone with long hair deserves. Spoil ’em with this lavender one.

Celebrate Galentine’s Day With These Luxe Gifts Filled With Love and Self-Care From just a simple satin hair cap to luxe sunglasses, these are gifts to show nothing but love to our gal pals for Galentine’s Day. If this Valentine’s Day you find yourself single but not ready to mingle, you are not alone. Due to the pandemic, many of us had the time to sit and reflect on what it is that we really want in a relationship and what we won’t tolerate from a significant other. This Galentine’s Day (February 13), single ladies are taking a break from the norm and celebrating the people that remind us that we are phenomenal when we are feeling a little less than our best. It’s just our special way of saying, You are that girl! as we throw a little confetti in the air and clink our glasses to toast the friends who give us nothing but positive energy and keep us grounded when our head is in the clouds. The gift list that we curated is not only special but thoughtful to her needs. From just a simple yet chic satin hair cap to uber-luxe sunglasses, these are gifts to show nothing but love to our gal pals on Galentine’s Day. Emi Jay Sweetheart Collection Hair Clips- Big Effing Clip in French Kiss Your bestie will love to put up their hair and get cozy with this full head of hair clip that is stylish enough to add to their fashionable look with no fuss.

WhoWhatWear. They're Cheap, They're Cute, They're Trendy—29 Under-$100 Buys I'm Obsessed With My role as a digital fashion editor means that I'm constantly surfing the web in search of the coolest shopping picks to recommend to you. It also means that in a given week, I look at thousands of items to determine what's actually worth buying and recommending to you, lovely WWW reader. I won't lie—sometimes it does feel like I've seen it all. When you're scrolling through new-arrivals sections at the rate that I am, it takes something extra special to earn your attention. Despite it, the trendy buys you're about to see here are doing just that. They're cute, they're trendy, and they're rather budget-friendly if I do say so myself. The 29 finds ahead are what I'd consider to be the best winter shopping under $100. Yeah, I said it. Whether it's TikTok's favorite checkered scarf or the emerging pant trend that's worth ditching your jeans for, these buys are exciting and somehow also affordable. Nope, it doesn't make sense, but I'm not questioning it. I'm simply adding them to my cart. A little glitter never hurt anyone.

The Beauty Products You'll Swear By This Year, According to Your 2022 Horoscope Your new favorite lipstick or skincare product is written in the stars. Water Signs (Cancer, Scorpio, Pisces)ou'll be focused on your relationships at the top half of the year, and with that comes date night looks, which calls for a manicure. (Neutral shades like these Gucci's Vernis à Ongles Nail Polishes are staple nail polishes for your collection). But you'll also turn to TikTok or YouTube tutorials to nail that viral neon cat-eye or you'll ask your hairstylist for tips on how to style your hair with Emi Jay's trendy '90s claw clip or Lelet NY's chunky gold barrette and sparkly bobby pins. Whatever trends catch your eye, you're all for stepping out of your comfort zone this year.

These Hair Accessories Are Going to Be Big in 2022 Our favorite thing about the end of the year is preparing you for the new one by sharing all the hair trends to look out for. In 2022, we predict that these hair accessories are going to be huge. Some of them have already started taking off so you better jump on the bandwagon before you miss them. Others will take some time to heat up so why not be the one to wear them first? Check out all the 2022 hair accessories trends to keep your eye on below! Checkered-Print Everything This trend also comes to us from Pinterest. They note that checkered-print may be the No. 1 pattern in 2022. You’ll see it on claw clips, headbands, any accessory you can think of. Even checkered-print hair could make it big. Don’t say we didn’t warn you.

Here's Everything We're Crushing on at Revolve This January A Butterfly Clip: Emi Jay Holiday Papillon Clip Claw clips are having a moment right now, and this Emi Jay Holiday Papillon Clip ($20) is adorable. It looks like a butterfly, and the sparkles add a cute extra touch.

Your It Girl Starter Pack for 2022 Because the girls that get it, get it—and the girls who don't, don't. Emi Jay Big Effing Clip If you're like us, you don't have time to do a proper blowout every day. Thankfully, Emi Jay's claw clips keep our mane looking chic 24/7!

How Fashion Editors Dress for Holiday Parties These Days With the season’s busy calendar, they have this process down to a science. When it comes to holiday party outfits, I prefer to do less. A fun dress, black tights, and fancy-ish flats are pretty much all you need. (You'll thank me later for the footwear suggestion—there are never ever seats at these things. Why?). This PatBo dress has everything: luxe velvet, pearl beading, and made-you-look nude panels. It's a holiday party home run. I picked up these tights in Italy when the temperatures unexpectedly dropped the day of my friend's wedding—they're the perfect cross between opaque and sheer. And I'm always cold. There's zero shame in the flat game, especially when I'm running around like crazy. [I’ll add] my go-to hoops that quite literally make every outfit look better. [And clips] because I simply can't do my hair every single night.

Mane Addicts Awards 2021: See the Best in Class in Hair This Year Most Underrated Hair Product: Emi Jay Claw Clips Just one scroll on your Instagram feed and you’re bound to run into a brightly colored, bedazzled Emi Jay clip. These trendy claws are the staple of Gen Z and millenial cool girls alike, all thanks to their chic designs and sparkly phrases.

I Found the 46 Best Holiday Gifts Under $100 NGL, even as an editor, I find myself frantically wondering, What should I buy? when the holiday season rolls around. If you’re anything like me, the holiday shopping–induced anxiety is further amplified by the plethora of incredible Black-owned brands, jewelry designs, and luxury labels worthy of gifting beloved family and friends with. The struggle can be real, which is why, to help myself (and you, dear reader), I’ve rounded up 46 affordable holiday gift ideas, all under $100. From fashion finds to home décor and beauty, these gifts are sure to satisfy your most stylish friends without stretching your budget. That friend whose whole aesthetic has become Y2K? This hairclip is right up their alley.

15 Best Hair Clips & Barrettes For Every Hair Type AKA: The easiest, fastest way to style your hair. 11 Emi Jay Big Effing Clip in Honeycomb At four inches long and made of sturdy biodegradable acetate, these splurge-worthy classic claw clips from Emi Jay are essentially wearable sculptures for putting up your hair. Choose from a variety of colorways and patterns.

21 Gifts For The Aspiring (Or Avid) TikToker In Your Life From must-have tech gear to must-show-off fashion items. CUSTOM BIG EFFING CLIP This customizable hair clip has been all over our feeds lately. Maybe you should gift your loved one (or yourself) with one!

8 brands to know about before everyone else finds out about them. 2. Emi Jay You haven’t been on Instagram as much as I have if you haven’t noticed that claw clips have taken over. And one of the actual trailblazers of the trend is Emi Jay, whose slogan is, fittingly, 'Keeping your hair up since ‘09.' Emi Jay is the claw-clip expert, with plenty of options for any palette. (Adorably, you can customize them with your name or other bedazzled musings, too.) Emi Jay Big Effing Claw Clip, $34

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