Summer Sale

enjoy 20% off your favorite hair essentials through 7/7. 

All Colors
Limited Edition
Aura Hair + Body Mist™ Keychain
closeup of charms
Aura Hair + Body Mist™ Keychain
¥5,200 ¥4,160
Terry Pouch in Lychee Baby
model wearing hair towel looking inside Terry Pouch in Lychee Baby next to aura hair + body mist in lychee baby, hair clips, and brush
Terry Pouch in Lychee Baby
¥6,600 ¥5,280
Award Winner
Bamboo Paddle Brush in Lychee Baby
model wearing hair pin brushes hair with Bamboo Paddle Brush in Lychee Baby
Bamboo Paddle Brush in Lychee Baby
¥9,900 ¥7,920
New Arrival
Heavenly Hair Towel in Lychee Baby
model using Heavenly Hair Towel in Lychee Baby
Heavenly Hair Towel in Lychee Baby
¥7,000 ¥5,600
New Arrival
Hair Pin in Lychee Baby
assorted emi jay hair accessories on sand
Hair Pin in Lychee Baby
¥4,400 ¥3,520
New Arrival
Hair Pin in Tortoise Hibiscus
model wearing Hair Pin in Tortoise Hibiscus in hair and big effing clip in tortoise clipped to pink bikini top
Hair Pin in Tortoise Hibiscus
¥4,400 ¥3,520
New Arrival
Popstar Clips in Hibiscus Beach
model laying in bed wearing Popstar Clips in Hibiscus Beach in hair
Popstar Clips in Hibiscus Beach
¥3,300 ¥2,640
New Arrival
Popstar Clips in Sweet Berry Dot
model wearing Popstar Clips in Sweet Berry Dot in hair while applying lipstick
Popstar Clips in Sweet Berry Dot
¥6,300 ¥5,040
New Arrival
Midi Blossom Clip in Peach Bloom
aura hair + body mist in lychee baby with assorted emi jay hair accessories and brush
Midi Blossom Clip in Peach Bloom
¥2,600 ¥2,080
New Arrival
Midi Blossom Clip in Sangria Bloom
model holding aura hair + body mist in lychee baby, assorted fruit, and emi jay hair clips
Midi Blossom Clip in Sangria Bloom
¥2,600 ¥2,080
New Arrival
Super Bloom Clip in Peach Spritz
aura hair + body mist in Lychee Baby next to emi jay hair clips
Super Bloom Clip in Peach Spritz
¥3,000 ¥2,400
New Arrival
Super Bloom Clip in Beach Club
assorted beach club red hair clips
Super Bloom Clip in Beach Club
¥3,000 ¥2,400
New Arrival
Sweetheart Clip in Citrus Baby Bloom
model clipping Sweetheart Clip in Citrus Baby Bloom in hair
Sweetheart Clip in Citrus Baby Bloom
¥6,600 ¥5,280
New Arrival
Sweetheart Clip in Coconut Berry Dot
Sweetheart Clip in Coconut Berry Dot clipped to bag strap next to emi jay hair care
Sweetheart Clip in Coconut Berry Dot
¥6,600 ¥5,280
New Arrival
Sweetheart Clip in Berry Beach Club
model wearing Sweetheart Clip in Berry Beach Club in hair
Sweetheart Clip in Berry Beach Club
¥6,600 ¥5,280
New Arrival
Sweetheart Clip in Palm Blossom
model wearing Sweetheart Clip in Palm Blossom clipped to the strap of Lychee Baby bikini top
Sweetheart Clip in Palm Blossom
¥6,600 ¥5,280
New Arrival
Sweetheart Clip in Lychee Berry Dot
model wearing Sweetheart Clip in Lychee Berry Dot lipped to Lychee Baby bikini bottom
Sweetheart Clip in Lychee Berry Dot
¥6,600 ¥5,280
Award Winner
Big Effing Clip in Tortoise Hibiscus
model standing against wall holding Aura Hair + Body Mist in Lychee Baby while wearing Big Effing Clip in Tortoise Hibiscus clipped to top
Big Effing Clip in Tortoise Hibiscus
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Lychee Hibiscus
model spraying aura hair + body mist in lychee baby while wearing Big Effing Clip in Lychee Hibiscus in hair
Big Effing Clip in Lychee Hibiscus
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Beach Club
model spraying aura hair + body mist in Lychee Baby while wearing Big Effing Clip in Beach Club in hair
Big Effing Clip in Beach Club
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Citrus Polka Dot
model in pink bikini eating lychee on beach with Big Effing Clip in Citrus Polka Dot in hair
Big Effing Clip in Citrus Polka Dot
¥6,600 ¥5,280
Award Winner
Big Effing Clip in Blush Polka Dot
model wearing Big Effing Clip in Blush Polka Dot while sitting on beach in pink bikini
Big Effing Clip in Blush Polka Dot
¥6,600 ¥5,280
Exclusive
Limited Edition Angel Phone Grip
model standing in front of pink curtain holding phone with Limited Edition Angel Phone Grip
Limited Edition Angel Phone Grip
¥2,600 ¥2,080
Cloud Popstar Clips in Angel Wish
assorted emi jay popstar hair clip attached to vanity case
Cloud Popstar Clips in Angel Wish
¥3,300 ¥2,640
Cloud Popstar Clips in Daydream
Cloud Popstar Clips in Daydream
Cloud Popstar Clips in Daydream
¥3,300 ¥2,640
Back In Stock
Popstar Creaseless Makeup Hair Clips in Soft n Sweet
model wearing assorted emi jay popstar clips in hair
Popstar Clips in Soft n Sweet
¥6,300 ¥5,040
Back In Stock
Heartbreaker Clip in Lilac Smoke
assorted emi jay hair clips and vanity case with multiple bottles of Angel Hold on counter by towel
Heartbreaker Clip in Lilac Smoke
¥5,500 ¥4,400
Back In Stock
Heartbreaker Clip in Pink Smoke
model standing in front of pink curtain wearing Heartbreaker Clip in Pink Smoke in hair
Heartbreaker Clip in Pink Smoke
¥5,500 ¥4,400
Back In Stock
Sweetheart Clip in Lilac Sky
assorted emi jay sweetheart clips and angel hold
Sweetheart Clip in Lilac Sky
¥6,600 ¥5,280
Back In Stock
sweetheart hair claw clip in cloud kiss
assorted emi jay hair care and accessories with polaroids and headphones
Sweetheart Clip in Cloud Kiss
¥6,600 ¥5,280
Back In Stock
Sweetheart Clip in Blush Drop
emi jay hair care and accessories with polaroids from Angel Hold photoshoot and headphones
Sweetheart Clip in Blush Drop
¥6,600 ¥5,280
Back In Stock
Mini Cloud Clip in Lilac Smoke
assorted emi jay hair care and accessories with polaroids and headphones
Mini Cloud Clip in Lilac Smoke
¥5,200 ¥4,160
Back In Stock
Mini Cloud Clip in Grey Smoke
emi jay hair care and clips on pink fabric
Mini Cloud Clip in Grey Smoke
¥5,200 ¥4,160
Back In Stock
Mini Cloud Clip in Pink Smoke
assorted emi jay hair care and accessories in vanity case neck to white dress
Mini Cloud Clip in Pink Smoke
¥5,200 ¥4,160
Back In Stock
Half Moon Clip in Lilac Smoke
vanity case with assorted emi jay hair care and accessories
Half Moon Clip in Lilac Smoke
¥5,900 ¥4,720
Back In Stock
Half Moon Clip in Grey Smoke
assorted emi jay hair care and accessories with polaroids and headphones
Half Moon Clip in Grey Smoke
¥5,900 ¥4,720
Back In Stock
Half Moon Clip in Pink Smoke
model wearing Half Moon Clip in Pink Smoke in hair
Half Moon Clip in Pink Smoke
¥5,900 ¥4,720
Award Winner
Big Effing Clip in Twilight Angel
model wearing Big Effing Clip in Twilight Angel while having makeup applied
Big Effing Clip in Twilight Angel
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Morning Angel
assorted emi jay hair care and accessories in vanity case
Big Effing Clip in Morning Angel
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Everyday Angel
model wearing Big Effing Clip in Everyday Angel while having angelstick applied to hair
Big Effing Clip in Everyday Angel
¥7,000 ¥5,600
Award Winner
Angel Hold Styling Cream
sleek, but not stiff ♡ holds hair in place without crunch ♡ tames frizz and flyaways ♡ protects hair against heat
Angel Hold™ Styling Cream
¥6,300 ¥5,040
Award Winner
Big Effing Clip in Buttercream
model holding a Big Effing Clip in Buttercream
Big Effing Clip in Buttercream
¥6,600 ¥5,280
Award Winner
Angelstick®
Angelstick hair styling stick with top off
Angelstick®
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Pink Sugar
model with styling brush and 2 Big Effing Clips in Pink Sugar
Big Effing Clip in Pink Sugar
¥6,600 ¥5,280
Award Winner
heavenly hair milk
3-in-1 styling serum provides heat protection up to 450 degrees Fahrenheit decreases drying time for frizz free hair seamlessly detangles or the perfect air dry or blow dry
Heavenly Hair Milk™
¥7,300 ¥5,840
Award Winner
Big Effing Clip in Noir
model holding Big Effing Clip in Noir in front of eye
Big Effing Clip in Noir
¥6,600 ¥5,280
Back In Stock
Mini Bamboo Brush in Toasted Sugar
model wearing popstar clips, emi jay robe, and sweetheart clip brushing hair with Mini Bamboo Paddle Brush in Toasted Sugar
Mini Bamboo Paddle Brush in Toasted Sugar
¥7,700 ¥6,160
Lil Effing Clip in Tortoise
Lil Effing Clip in Tortoise
¥5,500 ¥4,400
Award Winner
Halo Hair Oil
close-up image of dropper with halo hair oil bottle
Halo Hair Oil
¥7,000 ¥5,600
Award Winner
Big Effing Clip in Cherry Kiss
model laying in booth while showing how to wear Big Effing Clip in Cherry Kiss in hair
Big Effing Clip in Cherry Kiss
¥6,600 ¥5,280
Award Winner
Dream Crème™
Dream Crème topless
Dream Crème™
¥8,100 ¥6,480
Best Seller
Sweetheart Clip in Cherry Pie
matilda djerf wearing Sweetheart Clip in Cherry Pie
Sweetheart Clip in Cherry Pie
¥6,600 ¥5,280
Starlet Headband in Tortoise Heart front and side view
Starlet Headband in Tortoise Heart side view
Starlet Headband in Tortoise Heart
¥6,300 ¥5,040
Award Winner
Big Effing Clip Hair Claw in Noir Polka Dot
models sitting on couch with drinks and eating a sundae while wearing emi jay hair accessories
Big Effing Clip in Noir Polka Dot
¥6,600 ¥5,280
Popstar Creaseless Hair Clips in Pink Aura
Popstar Clips in Pink Aura sinkside next to brushes and hair accessories
Popstar Clips in Pink Aura
¥6,300 ¥5,040
Back In Stock
Hair Pin in Pink Sugar
Hair Pin in Pink Sugar
¥4,400 ¥3,520
Back In Stock
Hair Pin in Noir
assorted hair care and accessories with a purse and sunglasses on stone steps
Hair Pin in Noir
¥4,400 ¥3,520
Back In Stock
Hair Pin in Cherry Kiss
assorted emi jay hair clips and accessories
Hair Pin in Cherry Kiss
¥4,400 ¥3,520
Back In Stock
Hair Pin in Buttercream
assorted sweet as pie hair accessories
Hair Pin in Buttercream
¥4,400 ¥3,520
Award Winner
Big Effing Clip in Cherry Polka Dot
model resting chin on hand while wearing Big Effing Clip in Cherry Polka Dot in hair
Big Effing Clip in Cherry Polka Dot
¥6,600 ¥5,280
Back In Stock
Sweetheart Clip in Daisy Pink Picnic
model wearing Sweetheart Clip in Daisy Pink Picnic in hair
Sweetheart Clip in Daisy Pink Picnic
¥6,600 ¥5,280
Award Winner
Big Effing Clip in Lemon Sugar
assorted emi jay hair accessories
Big Effing Clip in Lemon Sugar
¥6,600 ¥5,280
Back in Stock
Popstar Creaseless Makeup Hair Clips in Italian Ice
closeup of elsa hosk wearing Popstar Creaseless Makeup Hair Clips in Italian Ice and Panna Cotta
Popstar Clips in Italian Ice
¥6,300 ¥5,040
Back In Stock
Popstar Creaseless Makeup Hair Clips in Berry Parfait
elsa hosk wearing Emi Jay robe and assorted popstar clips in hair
Popstar Clips in Berry Parfait
¥6,300 ¥5,040
Heavenly Hair Towel in Buttercup rolled
elsa hosk adjusting Heavenly Hair Towel in Buttercup
Heavenly Hair Towel in Buttercup
¥7,000
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Waitlist
Eyelet Scrunchie Butter Yellow Ponytail Holder in Daylily
model adjusting Eyelet Scrunchie in Daylily in hair
Eyelet Scrunchie in Daylily
¥4,100
Join 
Waitlist
Award Winner
Bamboo Paddle Brush in Lemon Sugar
elsa hosk brushing hair with Bamboo Paddle Brush in Lemon Sugar
Bamboo Paddle Brush in Lemon Sugar
¥9,900 ¥7,920
Sweetheart Clip in Bordeaux Cherry Pie
Assorted Pink Chantilly Sweetheart Clips with Halo Hair Oil and Angelstick
Sweetheart Clip in Bordeaux Cherry Pie
¥6,600 ¥5,280
Back In Stock
Wide Starlet Headband in Cherry Kiss front and side views
Wide Starlet Headbands in Pink Chantilly and Cherry Kiss with assorted hair accessories
Starlet Headband in Cherry Kiss
¥6,300 ¥5,040
Petite Clip in Pink Chantilly
Petite Clip in Pink Chantilly with assorted hair accessories
Petite Clip in Pink Chantilly
¥4,100 ¥3,280
Lil Effing Clip in Pink Chantilly
Lil Effing Clip in Pink Chantilly with assorted hair care and accessories
Lil Effing Clip in Pink Chantilly
¥5,500 ¥4,400
Award Winner
Big Effing Clip in Pink Chantilly
model washing face in sink while wearing Big Effing Clip in Pink Chantilly
Big Effing Clip in Pink Chantilly
¥6,600 ¥5,280
Iconic Velvet Bow Barrette in Baby Mauve
Iconic Velvet Bow Barrette in Baby Mauve, darling scrunchie in rosewood, angelstick, mini boar brush in pink sugar, halo hair oil, big effing clip, and sweetheart clips
Iconic Velvet Bow Barrette in Baby Mauve
¥4,100 ¥3,280
Back In Stock
Lil Effing Clip in Cherry Kiss
model holding ice cream in waffle cone with Lil Effing Clip in Cherry Kiss in hair
Lil Effing Clip in Cherry Kiss
¥5,500 ¥4,400
Lil Effing Clip in Pink Sugar
Lil Effing Clip in Pink Sugar
¥5,500 ¥4,400
Lil Effing Clip in Blueberry
model standing in field with Lil Effing Clip in Blueberry in hair
Lil Effing Clip in Blueberry
¥5,500 ¥4,400
Lil Effing Clip in Toasted
model approaching door with Lil Effing Clip in Toasted in hair
Lil Effing Clip in Toasted
¥5,500 ¥4,400
Lil Effing Clip in Buttercream
model wearing Lil Effing Clip in Buttercream in hair while piloting a sea vessel
Lil Effing Clip in Buttercream
¥5,500 ¥4,400
Petite Clip in Noir
model wearing Petite Clip in Noir while sitting with a black dog
Petite Clip in Noir
¥4,100 ¥3,280
Back In Stock
Petite Clip in Blueberry
model standing in front of truck with Petite Clip in Blueberry in hair
Petite Clip in Blueberry
¥4,100 ¥3,280
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