Best Sellers

most-loved by our Emi Jay community from custom to core claw clips, hair care, and more.

Award Winner Best Seller
Big Effing Clip in Tortoise
model sitting with Big Effing Clip in Tortoise in hair
Big Effing Clip in Tortoise
CHF 33
Award Winner Best Seller
Big Effing Clip in Buttercream
model holding a Big Effing Clip in Buttercream
Big Effing Clip in Buttercream
CHF 33
Award Winner
Angelstick®
Angelstick hair styling stick with top off
Angelstick®
CHF 35
Best Seller
Lil Effing Clip in Tortoise
Lil Effing Clip in Tortoise
CHF 28

20% Off the Big Effing Bundle

Pair one full-size hair styling item + one Big Effing Clip. No code. Ends 11/9.

Shop Big Effing Clips
Award Winner Best Seller
Big Effing Clip in Blueberry
Big Effing Clip in Blueberry
CHF 33
Award Winner Back in stock
Mini Angelstick + Keychain Duo front and back
mini angelstick keychain on purse
Limited Edition Mini Angelstick + Keychain Duo
CHF 26
Award Winner Best Seller
Big Effing Clip in Cherry Kiss
model laying in booth while showing how to wear Big Effing Clip in Cherry Kiss in hair
Big Effing Clip in Cherry Kiss
CHF 33
Award Winner
Angel Hold Styling Cream
sleek, but not stiff ♡ holds hair in place without crunch ♡ tames frizz and flyaways ♡ protects hair against heat
Angel Hold™ Styling Cream
CHF 32
Best Seller
Lil Effing Clip in Buttercream
model wearing Lil Effing Clip in Buttercream in hair while piloting a sea vessel
Lil Effing Clip in Buttercream
CHF 28
Award Winner
Big Effing Clip in Toasted
model wearing Big Effing Clip in Toasted
Big Effing Clip in Toasted
CHF 33
New + Limited Edition
Dream Crème™ in Toasted Sugar
Emi Jay Dream Creme Immensely Rich Mask and Emi Jay Dream Creme Toasted Sugar shower fragrance set, styled with a cinnamon bun on a beige background with promotional text.
Dream Crème Hydrating Hair Mask in Toasted Sugar™
CHF 44
Shop The Ornament
Award Winner
Big Effing Clip in Morning Angel
assorted emi jay hair care and accessories in vanity case
Big Effing Clip in Morning Angel
CHF 35
Award Winner Best Seller
Big Effing Clip in Noir
model holding Big Effing Clip in Noir in front of eye
Big Effing Clip in Noir
CHF 33
Limited Edition
Angel Essentials Hairstyling Gift Set
Step by Step Styling Angel Essentials Set 1 Mini Heavenly Hair Milk Apply on dry wet or damp hair before air drying or heat styling 2 Mini Angel Hold Glide through dry or damp hair to shape polish and define 3 Full Sized Angelstick Apply onto styled or dry hair to tame flyaways and perfect sleek styles
Angel Essentials Hairstyling Gift Set
CHF 63 CHF 44
Award Winner
Big Effing Clip in Cherub Pink
model applying angelstick to hair looking in the mirror while wearing Big Effing Clip in Cherub Pink
Big Effing Clip in Cherub Pink
CHF 33
Award Winner
heavenly hair milk
3-in-1 styling serum provides heat protection up to 450 degrees Fahrenheit decreases drying time for frizz free hair seamlessly detangles or the perfect air dry or blow dry
Heavenly Hair Milk™
CHF 37
Award Winner
Big Effing Clip in Lychee Baby
closeup of model wearing Big Effing Clip in Lychee Baby while reading book and laying on towel at beach
Big Effing Clip in Lychee Baby
CHF 33
Award Winner
Halo Hair Oil
close-up image of dropper with halo hair oil bottle
Halo Hair Oil
CHF 35
Award Winner
Big Effing Clip in Twilight Angel
model wearing Big Effing Clip in Twilight Angel while having makeup applied
Big Effing Clip in Twilight Angel
CHF 35
Award Winner
Dream Crème™
Dream Crème topless
Dream Crème™
CHF 41
Best Seller
Sweetheart Clip in Soufflé
Chantilly Sweetheart Clips
Sweetheart Clip in Soufflé
CHF 33

Best-Selling Favorites

Tried, loved, and award-winning hair essentials, thoughtfully bundled for the season.

Shop All Gifts
Back In Stock
Lil Effing Clip in Cherry Kiss
model holding ice cream in waffle cone with Lil Effing Clip in Cherry Kiss in hair
Lil Effing Clip in Cherry Kiss
CHF 28
More Colors Available
The Slickback Bundle in Pink Sugar
Model holding Angel Hold and Angelstick while brushing hair with Mini Boar Brush in Pink Sugar
The Slick Back Bundle
CHF 110 CHF 88
New + Limited Edition
Big Effing Clip in Pink Mochi Sky
model wearing Big Effing Clip in Pink Mochi Sky while looking at display of mochis and mists
Big Effing Clip in Pink Mochi Sky
CHF 35
New + Limited Edition
Big Effing Clip in Gingerbread Gingham
olivia jade holding Dream Crème™ in Toasted Sugar while wearing Big Effing Clip in Gingerbread Gingham in hair
Big Effing Clip in Gingerbread Gingham
CHF 33
New + Limited Edition
Big Effing Clip in Marshmallow and Creme
model wearing Big Effing Clip in Marshmallow and Creme in hair
Big Effing Clip in Marshmallow and Creme
CHF 33
New + Limited Edition
Sweetheart Clip in Dream Cloud Teddy
model wearing Sweetheart Clip in Dream Cloud Teddy in hair
Sweetheart Clip in Dream Cloud Teddy
CHF 33
New + Limited Edition Back in Stock
Big Effing Clip in Baby Blue S’more Love
Olivia Jade holding Dream Crème™ in Toasted Sugar while wearing Big Effing Clip in S'more Love in hair
Big Effing Clip in Baby Blue S’more Love
CHF 35
New + Limited Edition Back in Stock
Big Effing Clip in Milk and Cookies
model wearing Big Effing Clip in Milk and Cookies in hair
Big Effing Clip in Milk and Cookies
CHF 33
New + Limited Edition
Sweetheart Clip in Cozy Cloud Gingham
model wearing Sweetheart Clip in Cozy Cloud Gingham in hair
Sweetheart Clip in Cozy Cloud Gingham
CHF 33
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Waitlist
Lil Effing Clip in Pink Sugar
Lil Effing Clip in Pink Sugar
CHF 28
Award Winner
Big Effing Clip in Blush Polka Dot
model wearing Big Effing Clip in Blush Polka Dot while sitting on beach in pink bikini
Big Effing Clip in Blush Polka Dot
CHF 33
Award Winner
Big Effing Clip in Chantilly
closeup of model wearing big effing clip in chantilly in hair
Big Effing Clip in Chantilly
CHF 33
Best Seller
Mini Boar Bristle Brush in Pink Sugar
model brushing hair with Mini Boar Bristle Brush in Pink Sugar
Mini Boar Bristle Brush in Pink Sugar
CHF 44
Lil Effing Clip in Noir
model wearing lil effing clip in noir
Lil Effing Clip in Noir
CHF 28
Best Seller
Sweetheart Clip in Blush Drop
emi jay hair care and accessories with polaroids from Angel Hold photoshoot and headphones
Sweetheart Clip in Blush Drop
CHF 33
Award Winner Back in Stock
Big Effing Clip in Pink Sugar
model with styling brush and 2 Big Effing Clips in Pink Sugar
Big Effing Clip in Pink Sugar
CHF 33
Best Seller
Sweetheart Clip in Pink Angel Food
model looking away with Sweetheart Clip in Tea Party + Pink Angel Food Cake in hair
Sweetheart Clip in Pink Angel Food
CHF 33
Award Winner
Award Winner
Bamboo Paddle Brush in Pink Sugar
model holding Bamboo Paddle Brush in Pink Sugar
Bamboo Paddle Brush in Pink Sugar
CHF 50
Award Winner
Big Effing Clip in Doe
Big Effing Clips in Hazelnut + Doe
Big Effing Clip in Doe
CHF 33
Best Seller
Sweetheart Clip in Pink Pixie
Model showing how to wear Sweetheart Clip in Pink Pixie in hair with another hair claw clip
Sweetheart Clip in Pink Pixie
CHF 33
Best Seller
Mini Boar Bristle Brush in Tortoise
Mini Boar Bristle Brush in Tortoise bristle view
Mini Boar Bristle Brush in Tortoise
CHF 44
Best Seller
Sweetheart Clip in Cocoa Chantilly Angel Food
model wearing Sweetheart Clip in Cocoa Chantilly Angel Food in hair
Sweetheart Clip in Cocoa Chantilly Angel Food
CHF 33
Award Winner
Big Effing Clip in Blue Crush
model laying with Big Effing Clip in Blue Crush in hair
Big Effing Clip in Blue Crush
CHF 33
Award Winner
Big Effing Clip in Earl Grey
model wearing Big Effing Clip in Earl Grey
Big Effing Clip in Earl Grey
CHF 33
Best Seller
Sweetheart Clip in Lilac Sky
assorted emi jay sweetheart clips and angel hold
Sweetheart Clip in Lilac Sky
CHF 33
Award Winner Back in Stock
Big Effing Clip in Blue Sugar
Big Effing Clip in Blue Sugar
CHF 33
Award Winner
Big Effing Clip in Pistachio
model with Big Effing Clip in Pistachio + Beach Fairy in hair
Big Effing Clip in Pistachio
CHF 33
Award Winner
Award Winner
Bamboo Paddle Brush in Tortoise
model holding Bamboo Paddle Brush in Tortoise
Bamboo Paddle Brush in Tortoise
CHF 50
Sweetheart Clip in Blue Ribbon
closeup of model wearing Sweetheart Clip in Blue Ribbon in hair
Sweetheart Clip in Blue Ribbon
CHF 33
Best Seller
Sweetheart Clip in Prima Donna
Sweetheart Clip in Prima Donna next to Bow Barrette
Sweetheart Clip in Prima Donna
CHF 33
Sweetheart Clip in Berry Beach Club
model wearing Sweetheart Clip in Berry Beach Club in hair
Sweetheart Clip in Berry Beach Club
CHF 33
Award Winner
Big Effing Clip in Citrus Polka Dot
model in pink bikini eating lychee on beach with Big Effing Clip in Citrus Polka Dot in hair
Big Effing Clip in Citrus Polka Dot
CHF 33
Lil Effing Clip in Chantilly
Lil Effing Clip in Chantilly
CHF 28
Best Seller
Sweetheart Clip in Cherry Pie
matilda djerf wearing Sweetheart Clip in Cherry Pie
Sweetheart Clip in Cherry Pie
CHF 33
Award Winner Limited Edition
Big Effing Clip in Tortoise Hibiscus
model standing against wall holding Aura Hair + Body Mist in Lychee Baby while wearing Big Effing Clip in Tortoise Hibiscus clipped to top
Big Effing Clip in Tortoise Hibiscus
CHF 35
Award Winner
Flat Brush in Pink Sugar
model with Flat Brush in Pink Sugar
Flat Brush in Pink Sugar
CHF 48
Limited Edition
Popstar Clips in High Maintenance
model wearing Popstar Clips in High Maintenance in hair
Popstar Clips in High Maintenance
CHF 32
Sweetheart Hair Claw Clip in Tea Party
model laying down with Sweetheart Clip in Tea Party in hair
Sweetheart Clip in Tea Party
CHF 33
Award Winner
Big Effing Clip in Beach Club
model spraying aura hair + body mist in Lychee Baby while wearing Big Effing Clip in Beach Club in hair
Big Effing Clip in Beach Club
CHF 35
Sweetheart Clip in Lychee Berry Dot
model wearing Sweetheart Clip in Lychee Berry Dot lipped to Lychee Baby bikini bottom
Sweetheart Clip in Lychee Berry Dot
CHF 33
Back In Stock
front view of Super Bloom Clip in Guava
model wearing Super Bloom Clip in Guava in hair + Sweet Dreams Scrunchie in Angel on wrist
Super Bloom Clip in Guava
CHF 15
Super Bloom Clip in Rose Pearl
Super Bloom Clip in Rose Pearl
CHF 15
Sweetheart Clip in Citrus Baby Bloom
model clipping Sweetheart Clip in Citrus Baby Bloom in hair
Sweetheart Clip in Citrus Baby Bloom
CHF 33
Sweetheart Clip in Pink Cherry Pie
Sweetheart Clip in Pink Cherry Pie with flat brush, bow barrette, and halo hair oil
Sweetheart Clip in Pink Cherry Pie
CHF 33
Hair Pin in Tortoise
Close-up of model wearing Hair Pin in Tortoise in hair.
Hair Pin in Tortoise
CHF 22
Sweetheart Clip in Palm Blossom
model wearing Sweetheart Clip in Palm Blossom clipped to the strap of Lychee Baby bikini top
Sweetheart Clip in Palm Blossom
CHF 33
Starlet Headband in Tortoise Heart front and side view
Starlet Headband in Tortoise Heart side view
Starlet Headband in Tortoise Heart
CHF 32
front view Midi Super Bloom Clip in Starfruit
model wearing Midi Super Bloom Clip in Starfruit + Dragonfruit
Midi Super Bloom Clip in Starfruit
CHF 13
front view of Super Bloom Clip in Coconut
Model holding up Super Bloom Clip in Coconut
Super Bloom Clip in Coconut
CHF 15
Ponytail Barrette in Tortoise Heart
model with Ponytail Barrette in Tortoise Heart in hair
Ponytail Barrette in Tortoise Heart
CHF 27
Super Bloom Clip in Peach Spritz
aura hair + body mist in Lychee Baby next to emi jay hair clips
Super Bloom Clip in Peach Spritz
CHF 15
Starlet Headband in Chantilly front and side view
model sitting on couch with Starlet Headband in Chantilly in hair
Starlet Headband in Chantilly
CHF 32
front view of Super Bloom Clip in Wild Orchid
closeup of Super Bloom Clips in Wild Orchid in hair
Super Bloom Clip in Wild Orchid
CHF 15
Best Seller
front view of Midi Super Bloom Clip in Dragonfruit
Midi Super Bloom Clip in Dragonfruit + Starfruit clipped to a braid
Midi Super Bloom Clip in Dragonfruit
CHF 13
Sweet Dreams Silk Scrunchie in Counting Sheep
Sweet Dreams Silk Scrunchie in Counting Sheep
CHF 30
Big Effing Clip in Rose Fleur Eyelet
Big Effing Clip in Rose Fleur Eyelet and aura mist in angel wings on blahnik shoes
Big Effing Clip in Rose Fleur Eyelet
CHF 35
Best Seller
Popstar Creaseless Hair Clips in Pink Aura
Popstar Clips in Pink Aura sinkside next to brushes and hair accessories
Angel Wing Popstar Clips in Pink Aura
CHF 32
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Waitlist
On The Way Vanity Case
closeup of models holding Angel Hold and On The Way Vanity Case
On The Way Vanity Case
CHF 64
Join 
Waitlist
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