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OUT NOW: Limited Edition Holiday Ornament
Out Now ♡ Dream Crème In Toasted Sugar
Out Now ♡ DedCool x Emi Jay
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NEW Dream Crème™ Hair Mask
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Halo Oil
New Dream Crème Mask
Gourmand season is here
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NEW DedCool x Emi Jay Collab
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NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
New Arrivals: Toasted Sugar
New: DedCool x Emi Jay Collab
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Under $30
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Under $150
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The Jetsetter
Exclusive: Limited Edition 2026 Emi Jay Ornament
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New Dream Crème Mask
New Arrivals: Toasted Sugar
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New + Limited Edition
Heavenly Hair Towel in Toasted Sugar
451 kr
Heavenly Hair Towel in Milk
451 kr
Ponytail Barrette in Tortoise Cherry
344 kr
Sweetheart Clip in Berry Beach Club
427 kr
Heavenly Hair Towel in Lychee Baby
451 kr
Ponytail Barrette in Blue Cherry Picnic
344 kr
Iconic Velvet Bow Barrette in Mocha Mousse
261 kr
Award Winner
Back in stock
Limited Edition Mini Angelstick + Keychain Duo
332 kr
Award Winner
Best Seller
Big Effing Clip in Cherry Kiss
427 kr
Travel Size
New
Heavenly Hair Milk™
190 kr
Best Seller
Lil Effing Clip in Tortoise
356 kr
Ponytail Barrette in Pink Cloud
344 kr
Award Winner
Big Effing Clip in Blush Polka Dot
427 kr
Popstar Clips in Soft n Sweet
403 kr
Petite Clip in Pink Chantilly
261 kr
New + Limited Edition
Big Effing Clip in Marshmallow and Creme
427 kr
Ponytail Barrette in Grey Smoke
344 kr
Mini Iconic Velvet Bow Barrette in Noir
261 kr
New + Limited Edition
Big Effing Clip in Pink Mochi Sky
451 kr
Back In Stock
Lil Effing Clip in Cherry Kiss
356 kr
Back In Stock
Petite Clip in Tortoise
261 kr
Lil Effing Clip in Pink Sugar
356 kr
Sold Out Last Year!
Sweetheart Clip in Toasted Teddy
427 kr
Best Seller
Lil Effing Clip in Buttercream
356 kr
Award Winner
Big Effing Clip in Cherub Pink
427 kr
Popstar Clips in Sweet Berry Dot
403 kr
Mini Iconic Velvet Bow Barrette in Baby Mauve
261 kr
Limited Edition
Lil Effing Clip in Rose Petal Eyelet
380 kr
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