New Arrivals

discover our newest pieces: effortless, playful and bold designs thoughtfully made to make your day a little brighter.
All Colors
Award Winner
Angelstick
Angelstick™ with top off for hover
Angelstick™
$1,244
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Waitlist
Award Winner
Custom Bamboo Paddle Brushin in Pink Sugar Brooke
Custom Bamboo Paddle Brushin in Pink Sugar Eloise with assorted accessories
Custom Paddle Brush
$4,387
Big Effing Clip in Cherub Pink
model applying angelstick to hair looking in the mirror while wearing Big Effing Clip in Cherub Pink
Big Effing Clip in Cherub Pink
$1,113
Angel Pouch in Rose Milk
model holding angelstick and Angel Pouch in Rose Milk
Angel Pouch in Rose Milk
$1,048
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Sweetheart Clip in Blue Breeze
Sweetheart Clip in Blue Breeze with Cream Puff Clip
Sweetheart Clip in Blue Breeze
$1,113
Sweet Like Honey Pouch in Airy Blue
Sweet Like Honey Pouch in Airy Blue filled with hair accessories
Sweet Like Honey Pouch in Airy Blue
$1,048
Baby Super Bloom Clip Set in Jelly Cloud
model wearing baby super bloom clips
Baby Super Bloom Clip Set in Jelly Cloud
$393
Miss Super Bloom Clip in Jelly CloudMiss Super Bloom Clip in Jelly Cloud
model wearing Miss Super Bloom Clip in Jelly Cloud
Miss Super Bloom Clip in Jelly Cloud
$917
Big Effing Clip in Sweet Like Honey
model wearing Big Effing Clip in Sweet Like Honey in hair
Big Effing Clip in Sweet Like Honey
$1,113
Cloud Headband in Sweet Like Honey
Cloud Headband in Sweet Like Honey
$524
Linen Printed Scrunchie in Sweet Like Honey
model wearing Linen Printed Scrunchie in Sweet Like Honey
Linen Printed Scrunchie in Sweet Like Honey
$459
Sweet Like Honey Pouch in Sweet Like Honey
model with Sweet Like Honey Pouch in Sweet Like Honey on lap
Sweet Like Honey Pouch in Sweet Like Honey
$1,048
Sweetheart Clip in Mauve Bloom
model wearing Sweetheart Clip in Mauve Bloom
Sweetheart Clip in Mauve Bloom
$1,113
Ponytail Holder Set of 4 in Baby Rosette
model wearing Ponytail Holder Set of 4 in Baby Rosette in hair
Ponytail Holder Set of 4 in Baby Rosette
$459
sweet dreams silk scrunchie in lavender
Sweet Dreams Silk Scrunchie in Lavender
$1,048
Barrette Set of 2 in Baby Rosette
Barrette Set of 2 in Baby Rosette
$328
Dahlia Clip in Cherry Blossom
model wearing Dahlia Clip in Cherry Blossom in hair
Dahlia Clip in Cherry Blossom
$1,113
Ponytail Barrette in Full Bloom
model wearing Ponytail Barrette in Full Bloom
Ponytail Barrette in Full Bloom
$721
Butterfly Headband in Peach Fuzz
model wearing Butterfly Headband in Peach Fuzz
Butterfly Headband in Peach Fuzz
$524
Eyelet Scrunchie in Cherry Blossom
model wearing Eyelet Scrunchie in Cherry Blossom
Eyelet Scrunchie in Cherry Blossom
$590
Miss Super Bloom Clip in Jelly Peach
Miss Super Bloom Clip in Jelly Peach with assorted hair accessories
Miss Super Bloom Clip in Jelly Peach
$917
Baby Super Bloom Clip Set in Jelly Peach
model wearing Baby Super Bloom Clip Set in Jelly Cloud and Jelly Lemon and Jelly Peach in hair
Baby Super Bloom Clip Set in Jelly Peach
$393
sweet dreams silk scrunchie in rose tan
Sweet Dreams Silk Scrunchie in Rose Tan with hair accessories
Sweet Dreams Silk Scrunchie in Rose Tan
$1,048
Sweet Like Honey Pouch in Sweet Pea
Sweet Like Honey Pouch in Sweet Pea
Sweet Like Honey Pouch in Sweet Pea
$1,048
Big Effing Clip in Melon
model wearing Big Effing Clip in Melon
Big Effing Clip in Melon
$1,113
Sweetheart Clip in Melon Bloom
model wearing Sweetheart Clip in Melon Bloom in hair
Sweetheart Clip in Melon Bloom
$1,113
Dahlia Clip in Melon
model holding Dahlia Clip in Melon in front of her eye
Dahlia Clip in Melon
$1,113
Starlet Headband in Melon Tart front and side
model with Starlet Headband in Melon Tart in hair
Starlet Headband in Melon Tart
$622
Cream Puff Clip in Cloud
Cream Puff Clip in Cloud with sweetheart clip
Cream Puff Clip in Cloud
$1,113
Big Effing Clip in Leche
Big Effing Clip in Leche with assorted hair accessories
Big Effing Clip in Leche
$1,113
Ponytail Barrette in Daydream
Ponytail Barrette in Daydream back
Ponytail Barrette in Daydream
$721
Eyelet Scrunchie in Daffodil
model wearing Eyelet Scrunchie in Daffodil on wrist
Eyelet Scrunchie in Daffodil
$590
Big Effing Clip in Sugar Daisy
model wearing Big Effing Clip in Sugar Daisy in hair
Big Effing Clip in Sugar Daisy
$1,113
Sweetheart Clip in Sugar Bloom
model wearing Sweetheart Clip in Sugar Bloom in hair
Sweetheart Clip in Sugar Bloom
$1,113
Ponytail Barrette in Lemon Drop
model wearing Ponytail Barrette in Lemon Drop in hair
Ponytail Barrette in Lemon Drop
$721
Ponytail Barrette in Tortoise Butterfly
ponytail barrette in tortoise butterfly back
Ponytail Barrette in Tortoise Butterfly
$721
Sweetheart Clip in Sweet Bee
Sweetheart Clip in Sweet Bee with hair accessories
Sweetheart Clip in Sweet Bee
$1,113
Bow Barrette in Pale Yellow
model wearing Bow Barrette in Pale Yellow in hair
Bow Barrette in Pale Yellow
$524
sweet dreams silk scrunchie in dandelion
Sweet Dreams Silk Scrunchie in Dandelion with assorted hair accessories
Sweet Dreams Silk Scrunchie in Dandelion
$1,048
Starlet Headband in Lemon Tart front and side views
model wearing Starlet Headband in Lemon Tart
Starlet Headband in Lemon Tart
$622
Miss Super Bloom Clip in Jelly Lemon
model wearing Miss Super Bloom Clip in Jelly Lemon
Miss Super Bloom Clip in Jelly Lemon
$917
Baby Super Bloom Clip Set in Jelly Lemon
model wearing Baby Super Bloom Clip Set in Jelly Cloud and Jelly Lemon and Jelly Peach in hair
Baby Super Bloom Clip Set in Jelly Lemon
$393
Linen Printed Scrunchie in Honey Butter
model holding clip with Linen Printed Scrunchie in Honey Butter on wrist
Linen Printed Scrunchie in Honey Butter
$459
Sweet Like Honey Pouch in Buttercup
Sweet Like Honey Pouch in Buttercup with assorted hair accessories
Sweet Like Honey Pouch in Buttercup
$1,048
Limited Edition
Sweet Like Honey Sticker Set
Sweet Like Honey Sticker Set
$197
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Waitlist
Sweet Dreams Silk Scrunchie in Sky Blue
model wearing Sweet Dreams Silk Scrunchie in Sky Blue on wrist
Sweet Dreams Silk Scrunchie in Sky Blue
$1,048
Emi Jay x Glow Recipe
Sweetheart Clip in Strawberry Glow
model holding strawberry with Sweetheart Clip in Strawberry Glow in hair
Sweetheart Clip in Strawberry Glow
$1,113
Limited Edition
EJ Lady Baby Tee
model with her arms up wearing EJ Lady Baby Tee
EJ Lady Baby Tee
$1,572
Limited Edition
Bow Barrette in Cherry Kiss
model with Bow Barrette in Cherry Kiss in hair
Bow Barrette in Cherry Kiss
$524
Best Seller
Big Effing Clip in Cherry Kiss
model laying with Big Effing Clip in Cherry Kiss in hair
Big Effing Clip in Cherry Kiss
$1,113
Baby Heart Clip Set in Cherry Kiss
model with Baby Heart Clip Set in Cherry Kiss on milkshake
Baby Heart Clip Set in Cherry Kiss
$393
Sweet Dreams Silk Scrunchie in Cherry Kiss
Sweet Dreams Silk Scrunchie in Cherry Kiss
$1,048
Big Effing Clip in Crème de la Crème
Big Effing Clip in Crème de la Crème clipped to skirt
Big Effing Clip in Crème de la Crème
$1,113
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Sold Out
Tutu Scrunchie in Whipped Cream
model wearing Tutu Scrunchie in Whipped Cream on wrist
Tutu Scrunchie in Whipped Cream
$328
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Ruffle Headband in Pointe
model standing while wearing Ruffle Headband in Pointe in hair
Ruffle Headband in Pointe
$524
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Popstar Clips in Dream Angel
model wearing Popstar Clips in Dream Angel in hair
Popstar Clips in Dream Angel
$1,048
Sherpa Scrunchie in Milk
model wearing Sherpa Scrunchie in Milk in hair
Sherpa Scrunchie in Milk
$1,572
Bow Headband in Sweet Candy
Bow Headband in Sweet Candy
$524
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Waitlist
Popstar Clips in Ballet
model wearing Popstar Clips in Ballet in hair
Popstar Clips in Ballet
$1,048
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Big Effing Clip in Pink Pearl
model wearing Big Effing Clip in Pink Pearl sitting on bed
Big Effing Clip in Pink Pearl
$1,113
Sherpa Scrunchie in Baby Mauve
Sherpa Scrunchie in Baby Mauve
$1,572
Ruffle Headband in Bunny
Ruffle Headband in Bunny
$524
Popstar Clips in High Maintenance
model wearing Popstar Clips in High Maintenance in hair
Popstar Clips in High Maintenance
$1,048
Halo Headband in Black Ruffle
model wearing halo headband in black ruffle with Heart Hair Tie in Night Angel
Halo Headband in Black Ruffle
$786
Bow Headband in Noir
Bow Headband in Noir
$524
Heart Hair Tie in Night Angel
model wearing Heart Hair Tie in Night Angel in hair
Heart Hair Tie in Night Angel
$459
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Waitlist
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Sweetheart Clip in Blue Ribbon
closeup of model wearing Sweetheart Clip in Blue Ribbon in hair
Sweetheart Clip in Blue Ribbon
$1,113
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Waitlist
Darling Scrunchie in Baby Blue
model wearing Darling Scrunchie in Baby Blue with sweetheart clip
Darling Scrunchie in Baby Blue
$328
Sherpa Scrunchie in Bathrobe
Sherpa Scrunchie in Bathrobe
$1,572
Popstar Clips in Cashmere Kiss
model wearing Popstar Clips in Cashmere Kiss in hair
Popstar Clips in Cashmere Kiss
$1,048
Sweetheart Clip in Chou Chou
Sweetheart Clip in Chou Chou with big effing clip in creme de la creme
Sweetheart Clip in Chou Chou
$1,113
Darling Scrunchie in Perfect Pink
Darling Scrunchie in Perfect Pink
$328
Sold Out
Bobble Hair Tie in Vanilla Pearl
Bobble Hair Tie in Vanilla Pearl
$328
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Waitlist
Sherpa Scrunchie in Chinchilla
Sherpa Scrunchie in Chinchilla
$1,572
Bow Clip in Puff Pink
Bow Clip in Puff Pink clipped to purse
Bow Clip in Puff Pink
$721
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Waitlist
Halo Headband in Mauve
side view Halo Headband in Mauve
Halo Headband in Mauve
$786
Sold Out
Bobble Hair Tie in Cotton Candy
Bobble Hair Tie in Cotton Candy
$328
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Waitlist
Bow Clip in Custard
Bow Clip in Custard cllipped to lace
Bow Clip in Custard
$721
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Waitlist
Sold Out
Tutu Scrunchie in Ballet
closeup of model wearing Tutu Scrunchies in Ballet and Whipped Creamon wrist
Tutu Scrunchie in Ballet
$328
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Waitlist
Bow Bobble Hair Tie in Sugar Water
Bow Bobble Hair Tie in Sugar Water
$328
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Waitlist

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