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OUT NOW: Limited Edition Holiday Ornament
Out Now ♡ Dream Crème In Toasted Sugar
Out Now ♡ DedCool x Emi Jay
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NEW Dream Crème™ Hair Mask
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Halo Oil
New Dream Crème Mask
Gourmand season is here
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NEW DedCool x Emi Jay Collab
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NEW DedCool x Emi Jay Collab
NEW Toasted Sugar
New Arrivals: Toasted Sugar
New: DedCool x Emi Jay Collab
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NEW Toasted Sugar
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Under $30
Under $50
Under $150
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Exclusive: Limited Edition 2026 Emi Jay Ornament
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New Dream Crème Mask
New Arrivals: Toasted Sugar
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Award Winner
Big Effing Clip in Morning Angel
€43,95
Back In Stock
Lil Effing Clip in Pink Chantilly
€34,95
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Big Effing Clip in Blueberry
€41,95
New + Limited Edition
Back in Stock
Big Effing Clip in Baby Blue S’more Love
€43,95
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Big Effing Clip in Noir Polka Dot
€41,95
Hair Pin in Cherry Kiss
€27,95
Big Effing Clip in Rose Fleur Eyelet
€43,95
Lil Effing Clip in Noir
€34,95
Miss Super Bloom Clip in Jelly Lemon
€34,95
Best Seller
Sweetheart Clip in Blush Drop
€41,95
Award Winner
Big Effing Clip in Chantilly
€41,95
Pointelle Headband in Milk
€20,95
Award Winner
Big Effing Clip in Sugar Cube
€41,95
Sold Out Last Year!
Big Effing Clip in S’more Love
€43,95
Award Winner
Big Effing Clip in Toasted
€41,95
Award Winner
Big Effing Clip in Citrus Polka Dot
€41,95
Sweetheart Clip in Bordeaux Cherry Pie
€41,95
New + Limited Edition
Sweetheart Clip in Dream Cloud Teddy
€41,95
Hair Pin in Pink Sugar
€27,95
Limited Edition
Popstar Clips in Italian Ice
€39,95
Award Winner
Big Effing Clip in Tangerine
€41,95
Hair Pin in Buttercream
€27,95
Award Winner
Big Effing Clip in Blue Crush
€41,95
Sweet Dreams Silk Scrunchie in Night Owl
€36,95
Award Winner
Big Effing Clip in Twilight Angel
€43,95
Best Seller
Sweetheart Clip in Soufflé
€41,95
Best Seller
Sweetheart Clip in Prima Donna
€41,95
Hair Pin in Tortoise
€27,95
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