New Arrivals

discover our newest pieces: effortless, playful and bold designs thoughtfully made to make your day a little brighter.
All Colors
Award Winner
Angelstick
Angelstick™ with top off for hover
Angelstick™
145 SR
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Award Winner
Custom Bamboo Paddle Brushin in Pink Sugar Brooke
Custom Bamboo Paddle Brushin in Pink Sugar Eloise with assorted accessories
Custom Paddle Brush
511 SR
Big Effing Clip in Cherub Pink
model applying angelstick to hair looking in the mirror while wearing Big Effing Clip in Cherub Pink
Big Effing Clip in Cherub Pink
130 SR
Angel Pouch in Rose Milk
model holding angelstick and Angel Pouch in Rose Milk
Angel Pouch in Rose Milk
122 SR
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Sweetheart Clip in Blue Breeze
Sweetheart Clip in Blue Breeze with Cream Puff Clip
Sweetheart Clip in Blue Breeze
130 SR
Sweet Like Honey Pouch in Airy Blue
Sweet Like Honey Pouch in Airy Blue filled with hair accessories
Sweet Like Honey Pouch in Airy Blue
122 SR
Baby Super Bloom Clip Set in Jelly Cloud
model wearing baby super bloom clips
Baby Super Bloom Clip Set in Jelly Cloud
46 SR
Miss Super Bloom Clip in Jelly CloudMiss Super Bloom Clip in Jelly Cloud
model wearing Miss Super Bloom Clip in Jelly Cloud
Miss Super Bloom Clip in Jelly Cloud
107 SR
Big Effing Clip in Sweet Like Honey
model wearing Big Effing Clip in Sweet Like Honey in hair
Big Effing Clip in Sweet Like Honey
130 SR
Cloud Headband in Sweet Like Honey
Cloud Headband in Sweet Like Honey
61 SR
Linen Printed Scrunchie in Sweet Like Honey
model wearing Linen Printed Scrunchie in Sweet Like Honey
Linen Printed Scrunchie in Sweet Like Honey
54 SR
Sweet Like Honey Pouch in Sweet Like Honey
model with Sweet Like Honey Pouch in Sweet Like Honey on lap
Sweet Like Honey Pouch in Sweet Like Honey
122 SR
Sweetheart Clip in Mauve Bloom
model wearing Sweetheart Clip in Mauve Bloom
Sweetheart Clip in Mauve Bloom
130 SR
Ponytail Holder Set of 4 in Baby Rosette
model wearing Ponytail Holder Set of 4 in Baby Rosette in hair
Ponytail Holder Set of 4 in Baby Rosette
54 SR
sweet dreams silk scrunchie in lavender
Sweet Dreams Silk Scrunchie in Lavender
122 SR
Barrette Set of 2 in Baby Rosette
Barrette Set of 2 in Baby Rosette
39 SR
Dahlia Clip in Cherry Blossom
model wearing Dahlia Clip in Cherry Blossom in hair
Dahlia Clip in Cherry Blossom
130 SR
Ponytail Barrette in Full Bloom
model wearing Ponytail Barrette in Full Bloom
Ponytail Barrette in Full Bloom
84 SR
Butterfly Headband in Peach Fuzz
model wearing Butterfly Headband in Peach Fuzz
Butterfly Headband in Peach Fuzz
61 SR
Eyelet Scrunchie in Cherry Blossom
model wearing Eyelet Scrunchie in Cherry Blossom
Eyelet Scrunchie in Cherry Blossom
69 SR
Miss Super Bloom Clip in Jelly Peach
Miss Super Bloom Clip in Jelly Peach with assorted hair accessories
Miss Super Bloom Clip in Jelly Peach
107 SR
Baby Super Bloom Clip Set in Jelly Peach
model wearing Baby Super Bloom Clip Set in Jelly Cloud and Jelly Lemon and Jelly Peach in hair
Baby Super Bloom Clip Set in Jelly Peach
46 SR
sweet dreams silk scrunchie in rose tan
Sweet Dreams Silk Scrunchie in Rose Tan with hair accessories
Sweet Dreams Silk Scrunchie in Rose Tan
122 SR
Sweet Like Honey Pouch in Sweet Pea
Sweet Like Honey Pouch in Sweet Pea
Sweet Like Honey Pouch in Sweet Pea
122 SR
Big Effing Clip in Melon
model wearing Big Effing Clip in Melon
Big Effing Clip in Melon
130 SR
Sweetheart Clip in Melon Bloom
model wearing Sweetheart Clip in Melon Bloom in hair
Sweetheart Clip in Melon Bloom
130 SR
Dahlia Clip in Melon
model holding Dahlia Clip in Melon in front of her eye
Dahlia Clip in Melon
130 SR
Starlet Headband in Melon Tart front and side
model with Starlet Headband in Melon Tart in hair
Starlet Headband in Melon Tart
73 SR
Cream Puff Clip in Cloud
Cream Puff Clip in Cloud with sweetheart clip
Cream Puff Clip in Cloud
130 SR
Big Effing Clip in Leche
Big Effing Clip in Leche with assorted hair accessories
Big Effing Clip in Leche
130 SR
Ponytail Barrette in Daydream
Ponytail Barrette in Daydream back
Ponytail Barrette in Daydream
84 SR
Eyelet Scrunchie in Daffodil
model wearing Eyelet Scrunchie in Daffodil on wrist
Eyelet Scrunchie in Daffodil
69 SR
Big Effing Clip in Sugar Daisy
model wearing Big Effing Clip in Sugar Daisy in hair
Big Effing Clip in Sugar Daisy
130 SR
Sweetheart Clip in Sugar Bloom
model wearing Sweetheart Clip in Sugar Bloom in hair
Sweetheart Clip in Sugar Bloom
130 SR
Ponytail Barrette in Lemon Drop
model wearing Ponytail Barrette in Lemon Drop in hair
Ponytail Barrette in Lemon Drop
84 SR
Ponytail Barrette in Tortoise Butterfly
ponytail barrette in tortoise butterfly back
Ponytail Barrette in Tortoise Butterfly
84 SR
Sweetheart Clip in Sweet Bee
Sweetheart Clip in Sweet Bee with hair accessories
Sweetheart Clip in Sweet Bee
130 SR
Bow Barrette in Pale Yellow
model wearing Bow Barrette in Pale Yellow in hair
Bow Barrette in Pale Yellow
61 SR
sweet dreams silk scrunchie in dandelion
Sweet Dreams Silk Scrunchie in Dandelion with assorted hair accessories
Sweet Dreams Silk Scrunchie in Dandelion
122 SR
Starlet Headband in Lemon Tart front and side views
model wearing Starlet Headband in Lemon Tart
Starlet Headband in Lemon Tart
73 SR
Miss Super Bloom Clip in Jelly Lemon
model wearing Miss Super Bloom Clip in Jelly Lemon
Miss Super Bloom Clip in Jelly Lemon
107 SR
Baby Super Bloom Clip Set in Jelly Lemon
model wearing Baby Super Bloom Clip Set in Jelly Cloud and Jelly Lemon and Jelly Peach in hair
Baby Super Bloom Clip Set in Jelly Lemon
46 SR
Linen Printed Scrunchie in Honey Butter
model holding clip with Linen Printed Scrunchie in Honey Butter on wrist
Linen Printed Scrunchie in Honey Butter
54 SR
Sweet Like Honey Pouch in Buttercup
Sweet Like Honey Pouch in Buttercup with assorted hair accessories
Sweet Like Honey Pouch in Buttercup
122 SR
Limited Edition
Sweet Like Honey Sticker Set
Sweet Like Honey Sticker Set
23 SR
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Sweet Dreams Silk Scrunchie in Sky Blue
model wearing Sweet Dreams Silk Scrunchie in Sky Blue on wrist
Sweet Dreams Silk Scrunchie in Sky Blue
122 SR
Emi Jay x Glow Recipe
Sweetheart Clip in Strawberry Glow
model holding strawberry with Sweetheart Clip in Strawberry Glow in hair
Sweetheart Clip in Strawberry Glow
130 SR
Limited Edition
EJ Lady Baby Tee
model with her arms up wearing EJ Lady Baby Tee
EJ Lady Baby Tee
183 SR
Limited Edition
Bow Barrette in Cherry Kiss
model with Bow Barrette in Cherry Kiss in hair
Bow Barrette in Cherry Kiss
61 SR
Best Seller
Big Effing Clip in Cherry Kiss
model laying with Big Effing Clip in Cherry Kiss in hair
Big Effing Clip in Cherry Kiss
130 SR
Baby Heart Clip Set in Cherry Kiss
model with Baby Heart Clip Set in Cherry Kiss on milkshake
Baby Heart Clip Set in Cherry Kiss
46 SR
Sweet Dreams Silk Scrunchie in Cherry Kiss
Sweet Dreams Silk Scrunchie in Cherry Kiss
122 SR
Big Effing Clip in Crème de la Crème
Big Effing Clip in Crème de la Crème clipped to skirt
Big Effing Clip in Crème de la Crème
130 SR
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Tutu Scrunchie in Whipped Cream
model wearing Tutu Scrunchie in Whipped Cream on wrist
Tutu Scrunchie in Whipped Cream
39 SR
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Ruffle Headband in Pointe
model standing while wearing Ruffle Headband in Pointe in hair
Ruffle Headband in Pointe
61 SR
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Popstar Clips in Dream Angel
model wearing Popstar Clips in Dream Angel in hair
Popstar Clips in Dream Angel
122 SR
Sherpa Scrunchie in Milk
model wearing Sherpa Scrunchie in Milk in hair
Sherpa Scrunchie in Milk
183 SR
Bow Headband in Sweet Candy
Bow Headband in Sweet Candy
61 SR
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Popstar Clips in Ballet
model wearing Popstar Clips in Ballet in hair
Popstar Clips in Ballet
122 SR
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Big Effing Clip in Pink Pearl
model wearing Big Effing Clip in Pink Pearl sitting on bed
Big Effing Clip in Pink Pearl
130 SR
Sherpa Scrunchie in Baby Mauve
Sherpa Scrunchie in Baby Mauve
183 SR
Ruffle Headband in Bunny
Ruffle Headband in Bunny
61 SR
Popstar Clips in High Maintenance
model wearing Popstar Clips in High Maintenance in hair
Popstar Clips in High Maintenance
122 SR
Halo Headband in Black Ruffle
model wearing halo headband in black ruffle with Heart Hair Tie in Night Angel
Halo Headband in Black Ruffle
92 SR
Bow Headband in Noir
Bow Headband in Noir
61 SR
Heart Hair Tie in Night Angel
model wearing Heart Hair Tie in Night Angel in hair
Heart Hair Tie in Night Angel
54 SR
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Sweetheart Clip in Blue Ribbon
closeup of model wearing Sweetheart Clip in Blue Ribbon in hair
Sweetheart Clip in Blue Ribbon
130 SR
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Darling Scrunchie in Baby Blue
model wearing Darling Scrunchie in Baby Blue with sweetheart clip
Darling Scrunchie in Baby Blue
39 SR
Sherpa Scrunchie in Bathrobe
Sherpa Scrunchie in Bathrobe
183 SR
Popstar Clips in Cashmere Kiss
model wearing Popstar Clips in Cashmere Kiss in hair
Popstar Clips in Cashmere Kiss
122 SR
Sweetheart Clip in Chou Chou
Sweetheart Clip in Chou Chou with big effing clip in creme de la creme
Sweetheart Clip in Chou Chou
130 SR
Darling Scrunchie in Perfect Pink
Darling Scrunchie in Perfect Pink
39 SR
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Bobble Hair Tie in Vanilla Pearl
Bobble Hair Tie in Vanilla Pearl
39 SR
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Sherpa Scrunchie in Chinchilla
Sherpa Scrunchie in Chinchilla
183 SR
Bow Clip in Puff Pink
Bow Clip in Puff Pink clipped to purse
Bow Clip in Puff Pink
84 SR
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Halo Headband in Mauve
side view Halo Headband in Mauve
Halo Headband in Mauve
92 SR
Sold Out
Bobble Hair Tie in Cotton Candy
Bobble Hair Tie in Cotton Candy
39 SR
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Bow Clip in Custard
Bow Clip in Custard cllipped to lace
Bow Clip in Custard
84 SR
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Waitlist
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Tutu Scrunchie in Ballet
closeup of model wearing Tutu Scrunchies in Ballet and Whipped Creamon wrist
Tutu Scrunchie in Ballet
39 SR
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Bow Bobble Hair Tie in Sugar Water
Bow Bobble Hair Tie in Sugar Water
39 SR
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Waitlist

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